Skip to comments.The best commercial ever - And not a word is spoken.
Posted on 02/05/2014 8:50:06 PM PST by EternalVigilance
Well worth your sixty seconds.
Food City - Salute
Great commercial. Shouldn’t the kid have saluted first?
Must be somewhere in Murica.
Should be sent to the WH with a note ‘Freedom is not a buzzword.’
That Murica is gone.
I just watched “The Best Years of Our Lives” on TCM.
Marines do not salute uncovered. Swabbies, Doggies, and Zoomies, I dunno.....
Well worth a watch...
The kid shouldn’t have taken his hat off while still outdoors. And he should have initiated the salute.
If you want to get technical, obviously the grandpa wasn’t active military. He just put the uniform back on. Do all the saluting rules still apply?
I have to admit, being outside without the hat one of bugged me too. It’s something the drill into you so much, that someone outside without a hat seems naked.
Can anyone see their ranks? I thought I saw captain on the Grampa and no stripes on the young guy.
unfortunately, looks like 115 progressives have found that video. they don’t deserve to watch it.
Very Good Commercial !
It’s down the street from my Mom, all over Oklahoma
Not gonna criticise, me. Can’t expect civvies to ‘get’ military courtesies right, or in the right order, but I appreciate the gesture of respect toward our military & the traditional family.
Thank you for posting it EV, for I’d not have seen the commercial otherwise.
Loved it! Thanks for posting!
What did I do with those tissues...?
How I wish my father, a heavily-decorated WWII veteran, could have seen his splendid grandson graduate from Parris Island last year. It would have been just like this commercial.
Im thinking theres still hope for America!
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Well, I just posted this in another thread (for a completely different kind of reason -- Boo-Hoo-Boehner), but I guess you can use them here too.
(And I agree it is a great commercial.)
First salute comes from the party paying the honor, second salute acknowledges. Looked like the right order to me.
The WWII Army 1st Lt was honoring and welcoming home the new generation veteran, his (great) grandson Army Sgt.
Excellent post, terrific commercial. Not having a TV I would not have seen this had you not posted it. Thank you!
As he was a sgt and the [grand] father an officer, yes.
… but if you want to be technical, the hug was [frowned-upon] public display of affection, too.
The technical proprieties would’ve downgraded honoring a returning hero in this case.
I was both AF and Army. Both required us to be covered if we were outdoors.
Isn’t there a rule you never salute an officer first? To avoid giving away rank, especially if there could be snipers watching?
America demands Justice for the Fallen of Benghazi!
> Great commercial. Shouldnt the kid have saluted first?
The kid did show the first sign of respect by coming to attention at the appearance of the retired soldier. If they were both serving active duty I’d say yes but I think the message was that the retired soldier respects what the current soldier is doing by following in his footsteps. Semantics at play there. Good commercial.
> Isnt there a rule you never salute an officer first? To avoid giving away rank, especially if there could be snipers watching?
Vietnam Vet? Watched Forrest Gump?...lol
Uhhhh, yeah. That was a great commercial. Exceedingly well done. (stupid computer screen’s defective, getting blurry again.)
Listen up, you idiots... What we care about is that we are grateful for your service and thankful that you are here to tell about it.
What we don't care about is who should have saluted first in a video honoring all those who have served in the military. The commercial is honoring YOU and YOUR service! It's YOU, you bunch of freakin' morons, who are being honored, got it?! Your being honored by myself and the millions throughout the country who are grateful for your's and your fellow patriots' sacrifices in the name of protecting and defending our nation!!!
Sheesh, just graciously accept the gratitude, don't be dicks about it and stop showing your collective @$$es.
Uh, That is all...
Umm... As you were?...
psst! this button?... what do I?... how do I turn this off...?... what? oh, this bu.....
As a little background, in the Army there is no official doctrine that Medal of Honor recipients are saluted first, but it is still universally done. Even a four star general will salute a MoH recipient first.
This being said, I knew an E-6 (staff sergeant) who had been a POW in Vietnam, as well as being pretty badly tortured in the process. He intended to remain in the Army at his rank until retirement, which was allowed because of his POW status. Otherwise, he was pretty stoical about it.
Until the day a MoH recipient payed a visit to his unit. The MoH recipient had done his homework, and made it a point to hunt up the POW.
When the two met, the MoH recipient made it a point to salute the POW first.
The POW later said that until that moment, “it had never really sunk in” what being a POW meant. He said that the next several days were emotionally overwhelming.
thank you for sharing that
Big lump in throat here. The end was kind of hard to see as the screen gets blurry...
Indeed. I approve that message.
It sends a very simple message that happens to resonate with me: They ALL Deserve a Hero's Welcome Home.
Back to the top in the hope someone else will get to enjoy it...
I hear ya.
We were not to salute if uncovered, as when working on the flight line or indoors and not under arms.
The only time a soldier must salute when he is uncovered is when he's in the Pay Line and salutes the Pay Officer on pay day, but I don't think soldiers have lined up in front to the Pay Officer on pay day in over fifty years now.
No Food City close to southwest WA otherwise I’d patronize them.
Sad, that in both the commercials there is no dad.
I guess it is the norm now.
The sad fact is unless you come back with a chest full of medals or missing a couple of limbs, this country just wants you to fade into the woodwork never to be seen or heard from ever again. then the va just wants you to die real quick so they do not have to pay you or for any of your medical care that was promised by Congress so long ago.
I hear you, man.