The best commercial ever - And not a word is spoken.

Youtube ^ | Food City

[EternalVigilance]

Well worth your sixty seconds.

Food City - Salute

[ottbmare]

What did I do with those tissues...?

How I wish my father, a heavily-decorated WWII veteran, could have seen his splendid grandson graduate from Parris Island last year. It would have been just like this commercial.

[MeshugeMikey]

Thank you.

Im thinking theres still hope for America!

[Heart-Rest]

"What did I do with those tissues...?"

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Well, I just posted this in another thread (for a completely different kind of reason -- Boo-Hoo-Boehner), but I guess you can use them here too.

:-)

(And I agree it is a great commercial.)

[ArmstedFragg]

First salute comes from the party paying the honor, second salute acknowledges. Looked like the right order to me.

[DakotaGator]

Quite correct.

The WWII Army 1st Lt was honoring and welcoming home the new generation veteran, his (great) grandson Army Sgt.

[dayglored]

Excellent post, terrific commercial. Not having a TV I would not have seen this had you not posted it. Thank you!

[OneWingedShark]

Great commercial. Shouldn’t the kid have saluted first?

As he was a sgt and the [grand] father an officer, yes.
… but if you want to be technical, the hug was [frowned-upon] public display of affection, too.

[skr]

The technical proprieties would’ve downgraded honoring a returning hero in this case.

[DaiHuy]

I was both AF and Army. Both required us to be covered if we were outdoors.

[ropin71]

Isn’t there a rule you never salute an officer first? To avoid giving away rank, especially if there could be snipers watching?

[ConorMacNessa]

Well worth, indeed! Thanks for the Ping, BIGLOOK!

America demands Justice for the Fallen of Benghazi!

O stranger, tell the Lacedaemonians that we lie here, obedient to their command.

Listen, O isles, unto me; and hearken, ye people, from far; The LORD hath called me from the womb; from the bowels of my mother hath he made mention of my name. (Isaiah 49:1 KJV)

[jsanders2001]

> Great commercial. Shouldn’t the kid have saluted first?

The kid did show the first sign of respect by coming to attention at the appearance of the retired soldier. If they were both serving active duty I’d say yes but I think the message was that the retired soldier respects what the current soldier is doing by following in his footsteps. Semantics at play there. Good commercial.

[jsanders2001]

> Isn’t there a rule you never salute an officer first? To avoid giving away rank, especially if there could be snipers watching?

Vietnam Vet? Watched Forrest Gump?...lol

[usconservative]

Uhhhh, yeah. That was a great commercial. Exceedingly well done. (stupid computer screen’s defective, getting blurry again.)

[Hatteras]

Once again, the @$$hole Brigade at FR resurface. The intent of the commercial is obvious. Enjoy it for that intent and be thankful companies like Food City still care and put their thoughts out over the airwaves.

Listen up, you idiots... What we care about is that we are grateful for your service and thankful that you are here to tell about it.

What we don't care about is who should have saluted first in a video honoring all those who have served in the military. The commercial is honoring YOU and YOUR service! It's YOU, you bunch of freakin' morons, who are being honored, got it?! Your being honored by myself and the millions throughout the country who are grateful for your's and your fellow patriots' sacrifices in the name of protecting and defending our nation!!!

Sheesh, just graciously accept the gratitude, don't be dicks about it and stop showing your collective @$$es.
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Uh, That is all...
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Umm... As you were?...
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psst! this button?... what do I?... how do I turn this off...?... what? oh, this bu.....

[yefragetuwrabrumuy]

As a little background, in the Army there is no official doctrine that Medal of Honor recipients are saluted first, but it is still universally done. Even a four star general will salute a MoH recipient first.

This being said, I knew an E-6 (staff sergeant) who had been a POW in Vietnam, as well as being pretty badly tortured in the process. He intended to remain in the Army at his rank until retirement, which was allowed because of his POW status. Otherwise, he was pretty stoical about it.

Until the day a MoH recipient payed a visit to his unit. The MoH recipient had done his homework, and made it a point to hunt up the POW.

When the two met, the MoH recipient made it a point to salute the POW first.

The POW later said that until that moment, “it had never really sunk in” what being a POW meant. He said that the next several days were emotionally overwhelming.

[Hegewisch Dupa]

thank you for sharing that

[CPONav]

Big lump in throat here. The end was kind of hard to see as the screen gets blurry...

[Cyber Liberty]

Well worth your sixty seconds.

Indeed. I approve that message.

[usconservative]

Yep, the other one that puts a few tears in my old eyes is Hero's Welcome from Budweiser during the superbowl.

It sends a very simple message that happens to resonate with me: They ALL Deserve a Hero's Welcome Home.