You can't spin box office receipts. The revenues dropped 47% after adding an additional 125 screen, give or take. When a movie adds more screens and revenue drops, it's tanked. There is just no spinning that.
Thanks for adding to the pile on. I got 38 identical posts on that.
I did not know that the receipts had totally collapsed because of the article I posted later in the thread said the contrary. At that time I was being told the same thing by the Hollywood types, but behind the scenes they were shocked.
Some LA Freepers explained to me a while back that if a movie breaks even, it is a winner because there is no loss, everyone gets a paycheck. That is the reasoning they used to tall me the Plame movie was successful, because no one lost money even though it had terrible receipts.
Made sense to me at the time. Maybe they were wrong.