I used to think it was about technology. But recently, it seems to be more about some sort of religion and the heretics must be suppressed.
Personally, I'm an agnostic. I don't have a Mac or an I-phone... but maybe I will jump to that soon --- just to be a heretic. :~)).
I got my screen name back during the M$-Apple wars on FreeRepublic, I thought it was a hoot.
The war continues, but the consumers given a choice not dictated by cooperate IT, choose Apple Products.
Apple OS X is still $29.00 compare that with 8 versions of Windows 8.
iPhones and iPads the Kleenex of the new century.