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Flailing Anheuser-Busch Tries New Beers, Intimidation
Newser ^ | 3/29/2012 | Kevin Spak

Posted on 03/29/2012 9:43:21 AM PDT by B Knotts

(NEWSER) – Anheuser-Busch InBev is desperate to turn its sales around. Sure, it's still the biggest beer company in the US, but shipments have fallen for three straight years, thanks to the growing popularity of small, independent craft brewers. But this year Budweiser's got a plan, president of North American operations Luiz Edmond tells the Wall Street Journal: It's going to produce more beers, while leaning on distributors not to carry the competition. Anheuser will introduce 19 new products this year, its biggest rollout since the InBev merger.

Some will aim to compete in the craft market, like additions to its Shock Top line, or boast higher alcohol content, like the 6% Bud Light Platinum, which Edmond calls a "game changer." Still others, like Bud Light Lime-a-Rita, will be malt beverages bearing little resemblance to beer. At the same time, Bud has urged 500 wholesalers to distribute fewer rival beers, warning that it will act against those who don't. An unapologetic Edmond says wholesalers must pick sides, and show "loyalty" to InBev.


TOPICS: Business/Economy
KEYWORDS: beer; inbev
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To: B Knotts

Bud has always been a “High School” beer.

Green goo.


51 posted on 03/29/2012 10:51:21 AM PDT by editor-surveyor (No Federal Sales Tax - No Way!)
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To: B Knotts
AB doesn't really have to intimidate the retailers into keeping competition at bay.

All they have to do is come up with lots and lots of varieties of beer, and depend on the retailers to be cheap and let the distributors stock the shelves for them.

That way most (if not all) of the shelf space goes to AB products.

This is what Nabisco does with its chips and cookies. This is what the soda companies do with a plethora of almost indistiguishable varieties of cola, etc.

If people want true variety then they need to demand that retailers continue to stock the products they want and not leave those decisions up to the distributors with the greatest load of crap to push.

52 posted on 03/29/2012 10:53:08 AM PDT by who_would_fardels_bear
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To: B Knotts

Sorry guys, in this house it’ll be PBR and The Beast for the duration of the Obama Economy.


53 posted on 03/29/2012 10:55:05 AM PDT by Buckeye McFrog
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To: BrewingFrog
I wish them all the calamity and doom the fates have to offer for their continual affronts to the lovers of fine beer the world over.

Lol -- spoken like a true beer philosopher.

54 posted on 03/29/2012 10:56:10 AM PDT by Yardstick
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To: knews_hound

True. You can make a very hoppy light beer.

I’m a malt fan, myself, though. More malt, less hops. Not always, but generally.


55 posted on 03/29/2012 10:59:11 AM PDT by B Knotts (Just another Tenther)
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To: who_would_fardels_bear

Nothing that is brewed in Ireland is remotely close to refreshing. Its all like stale pancake syrup with mold in it.
.


56 posted on 03/29/2012 11:04:02 AM PDT by editor-surveyor (No Federal Sales Tax - No Way!)
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To: who_would_fardels_bear

Nothing that is brewed in Ireland is remotely close to refreshing. Its all like stale pancake syrup with mold in it.
.


57 posted on 03/29/2012 11:04:09 AM PDT by editor-surveyor (No Federal Sales Tax - No Way!)
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To: editor-surveyor
Nothing that is brewed in Ireland is remotely close to refreshing. Its all like stale pancake syrup with mold in it.

awww....who gave away the Secret Formula?
58 posted on 03/29/2012 11:06:05 AM PDT by Buckeye McFrog
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To: SengirV

Their Black and Tan is awesome.

If that’s all Budweiser made, they would be successful.


59 posted on 03/29/2012 11:10:58 AM PDT by EQAndyBuzz (Solyent Pink is Sheeple!!!!)
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To: B Knotts
You need a case of Utah beer to get a slight buzz. Artists come here, take a tug on a Utah beer and get the strange look on their face as in,"what in the hell is this"?
60 posted on 03/29/2012 11:11:22 AM PDT by Utah Binger (Southern Utah where the world comes to see America)
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To: B Knotts
Heineken
61 posted on 03/29/2012 11:13:16 AM PDT by ▀udda▀udd
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To: Yardstick

“...And Rene Descartes was a drunken fart,
‘I drink, therefore I am.’”


62 posted on 03/29/2012 11:14:25 AM PDT by BrewingFrog (I brew, therefore I am!)
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To: B Knotts

Can’t remember when I last had a Busch brand of beer. Think it was around 1998.


63 posted on 03/29/2012 11:15:23 AM PDT by redgolum ("God is dead" -- Nietzsche. "Nietzsche is dead" -- God.)
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To: SengirV

I’ll drink to that.


64 posted on 03/29/2012 11:18:53 AM PDT by Fiji Hill (Deo Vindice!)
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To: B Knotts
The natural law of the free market does not apply in fascism. We now have fascism and this corporation is going to give it a test drive. The intimidation market... It is buddies with the labor unions’ worker intimidation market.

mmmm mmmm mmmm, Barack Hussien Obama, mmm mmm mmm

Don't mean to leave the Rinos out of the fascist equation.

65 posted on 03/29/2012 11:22:56 AM PDT by SaraJohnson
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To: B Knotts
At the same time, Bud has urged 500 wholesalers to distribute fewer rival beers, warning that it will act against those who don't.

Sounds like an antitrust lawsuit in the making.

66 posted on 03/29/2012 11:23:53 AM PDT by CharacterCounts (November 4, 2008 - the day America drank the Kool-Aid)
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To: CharacterCounts
Last week in St. Louis with a customer, I ordered a Miller.

The waitress asked, “Where you from, hun ?”

67 posted on 03/29/2012 11:27:50 AM PDT by Eric in the Ozarks (Beware the Sweater Vest)
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To: CharacterCounts
That is very common in the alcohol market. So common it isn't even remarked on. The growth of the micro brews has been in spite of this.
68 posted on 03/29/2012 11:28:46 AM PDT by redgolum ("God is dead" -- Nietzsche. "Nietzsche is dead" -- God.)
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To: duffee

St. Pauli Girl Dark is one of my favorites!


69 posted on 03/29/2012 11:30:42 AM PDT by wjcsux ("In a time of universal deceit, telling the truth becomes a revolutionary act." - George Orwell)
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To: dfwgator
“If you don’t drink Bud Light.....F You!”

Pretty close to Schlitz' "Drink Schlitz or I'll kill you" ads. Pretty much put them out of business.

70 posted on 03/29/2012 11:34:37 AM PDT by Paine in the Neck (Romney's judicial appointments were more radical than Obama's)
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To: B Knotts

AnBush before InBev ‘leaned’ on distributors for years to keep craft brews out of package stores and customer’s hands. Go watch “Beer Wars” on Netflix for a view into how the big 3 (documentary made before InBev’s purchase,) play.


71 posted on 03/29/2012 11:44:52 AM PDT by ATLDiver
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To: ATLDiver

Sounds interesting. Thanks, I’ll look for that.


72 posted on 03/29/2012 11:54:11 AM PDT by B Knotts (Just another Tenther)
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To: B Knotts

I haven’t had a Bud in decades. I refuse to drink anything “Lite.” I am amazed when I walk into a saloon and see a bunch of tough-looking dudes drinking that sissy beer. I cut my teeth on San Magoo out in the PI 50 years ago. The only stateside beer I liked was Stroh’s, and that went out of business years ago. If I HAVE to drink American beer, it’ll be Sam Adams or Yeungling. Beer of choice when merlot is too expensive: Stella Artois.


73 posted on 03/29/2012 12:05:29 PM PDT by Ax
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To: B Knotts
Ladies and gentlemen: I present to you the true king of beers!
74 posted on 03/29/2012 12:07:25 PM PDT by erod (Romney sucks.)
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To: B Knotts
"but shipments have fallen for three straight years, thanks to the growing popularity of small, independent craft brewers."

Translation: America no longer settles for Warm Monkey piss now that there are companies bottling some decent beers here in America.

75 posted on 03/29/2012 12:08:37 PM PDT by Mad Dawgg (If you're going to deny my 1st Amendment rights then I must proceed to the 2nd one...)
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To: Ax
"If I HAVE to drink American beer, it’ll be Sam Adams or Yeungling."

two of my favorites!

76 posted on 03/29/2012 12:13:54 PM PDT by Mad Dawgg (If you're going to deny my 1st Amendment rights then I must proceed to the 2nd one...)
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To: B Knotts

I spent a week up in Vermont a few summers ago and discovered Long Trail ale.
Brewed in Vermont it’s on tap at just about any watering hole in the states of VT and NH.

It’s now become my favorite beer for the momment.
I’m really liking the Long Trail Double Bag brew, got twice the alcohol. :)

http://www.longtrail.com/home.html


77 posted on 03/29/2012 12:19:16 PM PDT by mowowie
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To: B Knotts
Drink a Yuengling and cheese off the union bosses:

http://old.post-gazette.com/pg/07149/789158-28.stm
78 posted on 03/29/2012 12:24:24 PM PDT by Kevin C
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To: B Knotts

I am ashamed to say that I drank a regular bud in a can for the first time in about 20 years and I liked it. It is pretty good beer all in all.


79 posted on 03/29/2012 12:27:45 PM PDT by central_va ( I won't be reconstructed and I do not give a damn.)
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To: B Knotts

“Bud...It’s not as bad as it tastes”


80 posted on 03/29/2012 12:40:19 PM PDT by count-your-change (You don't have to be brilliant, not being stupid is enough.)
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To: B Knotts

When the guy who invented the main beer, called it swill and would not drink it, you know all you need to know about BUD...

It’s crap made for folks who don’t know any better.

I’m not a beer snob in the least, in fact I rarely drink beer at all, but can’t say I’ve ever tasted anything that was from Anheiser Busch that I would order a second of. Drank it when its what the host was offering, but that’s it.


81 posted on 03/29/2012 12:43:33 PM PDT by HamiltonJay
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To: St_Thomas_Aquinas; B Knotts
I worked with a guy whose Scottish cousin bragged about drinking “imported Budweiser.”

When I lived in London (a dozen years ago) I always chuckled at the many hipster and yuppie types I saw drinking Budweiser thinking it was really something special. I later became acquainted with some who enthusiastically supported the Campaign for Real Ale. Unsurprisingly, they openly mocked the hipsters...

Another thing I couldn't quite wrap my head around: being on a train and overhearing a group of late teens/twenties couples coming into the city for a holiday. They couldn't wait to go to KFC!
82 posted on 03/29/2012 12:44:57 PM PDT by philled (“If this creature is not stopped it could make its way to Novosibirsk!")
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To: Fiji Hill

R...really?


83 posted on 03/29/2012 1:40:57 PM PDT by LikeARock (Liberty or Death)
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To: B Knotts
It's {Anheuser-Busch} going to produce more beers, while leaning on distributors to not to carry the competition.

Sounds like the Al Capone method of doing business.

84 posted on 03/29/2012 1:45:42 PM PDT by Isabel C.
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To: dfwgator

That actually might work...I’m sorry to say.


85 posted on 03/29/2012 1:49:32 PM PDT by mamelukesabre (Hello, I'm a TAGLINE virus. Please help me spread by copying me into YOUR tag line)
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To: LikeARock
R...really?

No, not really. I prefer this brew from East Germany which can now be found over here:


86 posted on 03/29/2012 2:48:13 PM PDT by Fiji Hill (Deo Vindice!)
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To: CharacterCounts

It’s only anti-trust if you’re a monopoly. If you don’t have that magic 80% of the market place it’s just making contracts with an incentive to exclusivity.


87 posted on 03/29/2012 2:53:51 PM PDT by discostu (I did it 35 minutes ago)
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To: B Knotts
Beer? AB makes beer? I thought it was what comes out of the Clydesdales!

I prefer Bells or MBC, two locally owned companies.

88 posted on 03/29/2012 3:09:08 PM PDT by Darren McCarty (Time for brokered convention)
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To: B Knotts
Today 29 Mar 2012, Me and Jean Van Roy, Owner and Brewmaster of the highly celebrated Brasserie Cantillon near Brussels Belgium on my R & R trip from Afghanistan. Me and Jean Van Roy, Owner and Brewmaster of the highly celebrated Brasserie Cantillon, Brussels Belgium. TODAY 29 Mar 2012.
89 posted on 03/29/2012 3:45:11 PM PDT by Hotmetal (Courage is being scared to death..............and saddling up anyway.)
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To: N. Theknow

Agreed Cigar City is a great brewery!!!!


90 posted on 03/29/2012 3:47:52 PM PDT by Hotmetal (Courage is being scared to death..............and saddling up anyway.)
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To: B Knotts

I don’t usually drink except in the bluest of moons .. but if I want an American beer, I want something worthwhile. Fat Tire never has let me down yet, nor has Sam Adams Boston Lager.


91 posted on 03/29/2012 3:56:32 PM PDT by Category Four (Joy, Fun, the Joke Proper, and Flippancy ... Flippancy is the best of all.)
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To: B Knotts

Try lowering your price and stop making swill.


92 posted on 03/29/2012 4:06:55 PM PDT by mylife (The Roar Of The Masses Could Be Farts)
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To: Liberty Valance

Ans Shiner is about the same price as Buttwiper!


93 posted on 03/29/2012 4:21:32 PM PDT by mylife (The Roar Of The Masses Could Be Farts)
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To: Darren McCarty

Bells makes fantastic beers.


94 posted on 03/29/2012 4:25:17 PM PDT by Hotmetal (Courage is being scared to death..............and saddling up anyway.)
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To: VanShuyten
You're a very bad man! Very bad!


95 posted on 03/29/2012 4:28:45 PM PDT by mylife (The Roar Of The Masses Could Be Farts)
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To: B Knotts
Bud was always horse piss, and any real beer drinker knows it. For years their marketing effort proved the proposition that enough money well spent could induce immature people to buy and drink crappy beer they didn't even like.
96 posted on 03/29/2012 4:29:55 PM PDT by hinckley buzzard
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To: duffee
My favorite beer is St. Pauli Girl, my wife looks like the girl on the label, at least she did 40 years ago.

If you drink enough, maybe she still will. Good luck.

97 posted on 03/29/2012 4:33:10 PM PDT by hinckley buzzard
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To: philled
Yer kiddin' right? KFC is comfort food for the masses.
98 posted on 03/29/2012 4:41:23 PM PDT by hinckley buzzard
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To: Buckeye McFrog
Nothing wrong with that.
99 posted on 03/29/2012 5:24:17 PM PDT by magslinger (If I wanted to vote for a Commie I would vote for Obammie. He has a chance of winning.)
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To: B Knotts
Why would anybody go for A/B water when you can have Moose Drool?


100 posted on 03/29/2012 5:50:23 PM PDT by roamer_1 (Globalism is just socialism in a business suit.)
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