Skip to comments.CNN Has Lowest-Rated Month In More Than A Decade In April
Posted on 05/01/2012 8:01:46 PM PDT by iowamark
Its no April Fools joke last month CNN delivered its lowest-rated month in total day in over a decade, since August 2001, the month before the September 11 attacks. The once-dominant cable news network posted decade-lows among both total viewers (357,000) and Adults 25-54 (108,000). Versus April last year, CNN was down 21% in total viewers and 29% in 25-54. In comparison, leader Fox News was up 2% in total viewers (1.1 million) and 1% in 25-54 (273,000) and No.2 MSNBC was flat in total viewers (425,000) and down 5% in 25-54 (139,000).
Things did not look brighter for CNN in the evening where its shows again posted across-the-board declines: John King USA at 6 PM was down 41% in the 25-54 demo, Erin Burnett Outfront at 7 PM was down 34%, Piers Morgan was down 14% at 9PM, and Anderson Cooper 360 was down 8% at 8 PM and 28% at 10PM. In primetime, CNN had its lowest rated month in nearly two years, since August 2010 in both total viewers (508,000, down 16% from last year) and adults 25-54 (149,000, down 22%). Meanwhile FNC (1.9 million, 395,000 in 25-54) was flat in total viewers from last April and down 9% in 25-54, MSNBC (754,000; 236,000) was down 5% and 9%, respectively.
She really blew the departure from CNBC. I wonder what FNC was offering her. Certainly a better share. Doh!
Wow, airport travel really must be down.
Great job by CNN. I thought only Weekly World News reported on Area 51 alien technology.
Lower than “expected”?
Amanpour was kicked back to cnn in April.
I haven't watched Burnett more than a minute or two in the past (not a CNN watcher), but I do like the fact that she called out a few OWS people on their nonsense. Plus, she is pretty much Not Guilty:
Gosh, who would have thought that constant race-based and pro-gay programming would fail to be a formula for high ratings?
They have made it their mission to press an agenda and they’re surprised that viewers find it neither entertaining nor informative? Wow! Go figure . . .
I think she is attractive, but she doesn’t look like that on TV. She looks more “earthy” on TV and she has a very prominent throat, almost as if she just swallowed a 3/4” pipe.
or airport gate lobby...
A line-up that is literally unwatchable, and it's no better in the morning with Soledad O'Brien.
cnn strikes again!!
In the immortal words of Robert Palmer, “A pretty face don’t make no pretty heart.”
When I graduated for college a few years ago in Massachusetts most of the buildings had TVs in the lounge areas. They were not locked down and anyone could change the channel.
Most of the time they were on ESPN, particularly during Football and Baseball season. The rest of the time they were usually on a news station, about 95% of the time that news station was Fox.