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Today' Co-Host Matt Lauer’s Popularity Plunges 25% With Viewers In New Q Scores Report
NY Daily News ^
| Thursday, September 20, 2012, 1:35 PM
| Don Kaplan
Posted on 09/20/2012 5:28:20 PM PDT by drewh
He’s gone from hero to zero.
In less than a year, “Today” show host Matt Lauer’s “likability” has plummeted 25%, according to the Q Scores, an influential survey used by companies and advertisers to help make major decisions.
"Is it only 25 percent? Because it actually feels much worse," Lauer told the News.
The shocking Q Score comes on the heels of internal research conducted by NBC brass that had the same findings, The News has learned.
“It raises a flag,” said Henry Schafer, executive vice president of Q Scores.
“If you’re [the “Today” show] you have to figure out what corrective actions you can take to curtail this kind of warning signal.
These morning shows are driven by personalities — so there’s a real challenge out there for NBC News,” he said.
(Excerpt) Read more at nydailynews.com ...
TOPICS: Business/Economy; Culture/Society; News/Current Events; US: New York
KEYWORDS: liberalmedia; mediawingofthednc; morningjoe; nbcnews; partisanmediashills
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1
posted on
09/20/2012 5:28:24 PM PDT
by
drewh
To: drewh
2
posted on
09/20/2012 5:29:27 PM PDT
by
AU72
To: drewh
He’s a big lib as well as a cheap shot artist.
3
posted on
09/20/2012 5:30:10 PM PDT
by
FlingWingFlyer
(Proud to be a 53 percenter American.)
To: AU72
Legend in his own mind.
Agree.
To me he’s a wussified semblance of a man.
To: FlingWingFlyer
see how lib he stays when bozo takes all his money for redistribution.
To: drewh
6
posted on
09/20/2012 5:36:14 PM PDT
by
PGR88
To: drewh
7
posted on
09/20/2012 5:36:19 PM PDT
by
PGR88
To: drewh
This is all about the dust-up with fellow Statist and “news reader” propagandist Ann Curry.
8
posted on
09/20/2012 5:38:04 PM PDT
by
rollo tomasi
(Working hard to pay for deadbeats and corrupt politicians.)
To: drewh
9
posted on
09/20/2012 5:38:36 PM PDT
by
SnuffaBolshevik
(In a tornado, even turkeys can fly.)
To: drewh
Hmmm ..... Matt Liar going to get the Ann Curry treatment?
10
posted on
09/20/2012 5:39:06 PM PDT
by
MissMagnolia
(Being powerful is like being a lady. If you have to tell people you are, you aren't. (M.Thatcher))
To: PGR88
11
posted on
09/20/2012 5:39:47 PM PDT
by
drewh
To: drewh
People remember how he treated Sarah.
12
posted on
09/20/2012 5:42:02 PM PDT
by
E. Pluribus Unum
(Government is the religion of the sociopath.)
To: drewh
13
posted on
09/20/2012 5:43:08 PM PDT
by
Hotlanta Mike
(Resurrect the House Committee on Un-American Activities (HUAC)...before there is no America!)
To: drewh
IMHO, once is became obvious that NBC was all-in for Obama this election cycle, it dragged his and everybody at NBC News down. I bet Brian Williams Q rating is in the toilet as well. Lester Holt too. That entire organization is a bunch of Obama news-pimps. Can you imagine what Ed Schultz and Chris Matthews register? Is there such a thing as a negative Q rating?
14
posted on
09/20/2012 5:43:40 PM PDT
by
castowell
(I am Andrew Breitbart!)
To: drewh
Where's Matt now?
15
posted on
09/20/2012 5:44:36 PM PDT
by
theDentist
(FYBO/FUBO; qwerty ergo typo : i type, therefore i misspelll)
To: FlingWingFlyer
We conservatives must find a way to economically defeat these smarmy, arrogant biased liberals. They are not very pretty when exposed.
16
posted on
09/20/2012 5:44:52 PM PDT
by
The_Media_never_lie
(They lie when it suits them! The crooked MS media must be defeated any way it can be done!)
To: AU72; drewh
He also stuck his penis into every swooning liberal woman he could find - finally drove his liberal wife away as well.
17
posted on
09/20/2012 5:47:44 PM PDT
by
SkyPilot
To: drewh
They should survey non-viewers.
There is ZERO reason to watch the today show to begin with, and yet, Matt Lauer lowers that number somehow.
They obviously don't pay him enough for doing the impossible.
18
posted on
09/20/2012 5:52:25 PM PDT
by
GBA
To: AdmSmith; AnonymousConservative; Berosus; bigheadfred; Bockscar; ColdOne; Convert from ECUSA; ...
Thanks drewh. “Morning” Joe Scarborough about to move to the big time?
19
posted on
09/20/2012 6:04:40 PM PDT
by
SunkenCiv
(https://secure.freerepublic.com/donate/)
To: drewh
You mean, other than the fact that he’s a dweebish butt-boy for the Obama Regime and the DemRats, is totally obnoxious, and always looks like he was on a week-long bender?
Can’t imagine.
20
posted on
09/20/2012 6:07:36 PM PDT
by
RightOnline
(I am Andrew Breitbart!)
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