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Apple is one of the top US gay-friendly brands, community research showsApple is among the top six gay-friendly brands in the US, recent research reveals. The company shares the status with Bravo, Showtime, HBO, Absolut and Levi’s. Apple is seen as gay-friendly by 39 per cent of the gay and lesbian population in the US, just behind Bravo’s 52 per cent share. But WalMart, Dunkin Donuts, Cracker Barrel, Exxon Mobil and Samsung score the lowest marks in survey results taken among gay and lesbian consumers, claims the 2008 Prime Access/PlanetOut Gay and Lesbian Consumer Study released. The survey is one...

Earlier this month, the makers of Absolut Vodka issued a public apology for running an ad with an early 1830s map of North America with the words "In an Absolut world" emblazoned across the front. The retraction came as a result of a threatened boycott initiated by conservative talk radio and Web sites. Who was Absolut apologizing to and why? The ad itself ran in Mexican magazines and was aimed at an international audience. I would never have even come across it had it not been brought to my attention by this controversy. The complaints seem to range from concern...

An organization fighting illegal immigration has launched a boycott of Absolut vodka after the Swedish company ran an ad showing large areas of the U.S. as part of Mexico. A map in the ad depicts Mexico owning California, Texas, Nevada, Arizona, New Mexico, and other U.S. territory, with the slogan, “In an Absolut World,” and panders to the “separatist” movement among Mexicans, according to the National Illegal Immigration Boycott Coalition (NIIBC). “There is a rapidly growing separatist movement in the United States that is being fueled by illegal immigration across our southern border with Mexico,” the group said in a...

I'm Absolut Swedish but NEVER EVER again will I buy Absolut Vodka and I will, at least, TRY to avoid other products of V&S Group (their repertoire is a pretty broad one though and I kinda party from time to time..), a former Swedish company which recently was sold to French Pernod Ricard (for the sum of €5,626 billion). I've also managed to convince my father and some of my friends to join my initiative and I'll continue to campaign! The background is, of course, the already infamous Absolut Vodka ad with the words "In an Absolut World" slapped over...

Long live the glorious comrades at Absolut Vodka who have joined the progressive cause of humiliating Yankee imperialists by creating an ad with the map of the United States that would please the most radical members of Atzlan, La Raza, and Mecha. The ad was part of a new campaign with pictures of various pipe dreams accompanied by the slogan "In an Absolut World," which is translated from Swedish as "when pigs fly," "when the hell freezes over," or "in the Progressive World of Next Tuesday," whichever comes first. We immediately decided to join the struggle and throw a few...

In 1848, the Treaty of Guadalupe Hidalgo officially ended the Mexican-America War (1846-1848). With the signing of this treaty, the United States gained control of what was to become the Golden West, including California, Arizona, Utah, Nevada and parts of Colorado and New Mexico. Today, SKYY® Vodka, the number-one vodka produced in the United States, spoke out against suggestions by Absolut® Vodka to disregard that treaty, as well as the joining of Texas to the Union in 1845, as depicted in Absolut’s recent advertising. “Like SKYY Vodka, the residents of states like California, Texas and Arizona are exceptionally proud of...

April 09, 2008, 0:00 a.m. Absolut FollyThe Swedish vodka maker thinks radical politics will boost sales? By Michelle Malkin Is it wise for a global beverage company to pander to radical politics while alienating a much wider consumer base? Absolut, the Swedish-owned vodka maker, apparently drinks to that. Last week, my e-mailbox lit up with messages from readers and bloggers about a new Absolut ad catering to Mexican drinkers who believe the American Southwest belongs to them. (That extreme ethno-supremacist idea, of course, is not news to anyone who has paid attention to the massive illegal alien marches of the...

.....my e-mailbox lit up with messages about a new Absolut ad catering to Mexicans who believe the American Southwest belongs to them. (That extreme ethno-supremacist idea is not news to anyone who has paid attention to the massive illegal-alien marches where "This is our continent, not yours" has been a rallying mainstay.) Favio Ucedo, creative director of leading US Latino ad agency Grupo Gallegos, (not involved in the Absolut campaign), explained the reconquista-endorsing ad: "Mexicans talk about how the Americans stole their land, so this is their way of reclaiming it. It's very relevant and the Mexicans will love the...

MEXICO CITY (Reuters) - The distillers of Sweden's Absolut vodka have withdrawn an advertisement run in Mexico that angered many U.S. citizens by idealizing an early 19th century map showing chunks of the United States as Mexican. The billboard ad has the slogan "In an Absolut World" slapped over a pre-1848 map showing California, Arizona and other U.S. states as Mexican territory. Those states were carved out of what had been Mexican lands until that year. Although it was not shown in the United States, U.S. media outlets picked up on the ad, and after a barrage of complaints, Absolut's...

By Matt Sanchez © 2008 In an attempt to be "edgy," the Absolut Vodka manufacturer created an ad that hearkened back to the first Mexican Empire and included much of what is indisputably the United States of America. The ad (seen at right) placed California, Colorado and Texas in Montezuma's Revenge territory, which would be a disaster for the average human smuggler; could you imagine having to cross Texas on foot just to get a decent job or drink clean water?

By Matt Sanchez © 2008 In an attempt to be "edgy," the Absolut Vodka manufacturer created an ad that hearkened back to the first Mexican Empire and included much of what is indisputably the United States of America. The ad (seen at right) placed California, Colorado and Texas in Montezuma's Revenge territory, which would be a disaster for the average human smuggler; could you imagine having to cross Texas on foot just to get a decent job or drink clean water?

More news from the front of the Wiki Wars, the ideological battle for the soul of Wikipedia: it seems left-wingers at the online encyclopedia site are angry that anyone would want to mention Absolut's reconquista controversy out of the vodka maker's article.How do we know this? From reading the "Talk" page for the Wikipedia entry "Absolut Vodka," where people can discuss the article and changes they'd like to see made to it. Apparently liberals there do not want the public to know that the company got in big trouble win consumers after it ran an ad in Mexico portraying that...

Is it wise for a global beverage company to pander to radical politics while alienating a much wider consumer base? Absolut, the Swedish-owned vodka maker, apparently drinks to that. Last week, my e-mailbox lit up with messages from readers and fellow bloggers about a new Absolut ad catering to Mexican drinkers who believe the American Southwest belongs to them. (That extreme ethno-supremacist idea, of course, is not news to anyone who has paid attention to the massive illegal alien marches of the past two years — where “This is our continent, not yours” has been a rallying mainstay.) As part...

MEXICO CITY (Reuters) - The distillers of Sweden's Absolut vodka have withdrawn an advertisement run in Mexico that angered many U.S. citizens by idealizing an early 19th century map showing chunks of the United States as Mexican. ADVERTISEMENT The billboard ad has the slogan "In an Absolut World" slapped over a pre-1848 map showing California, Arizona and other U.S. states as Mexican territory. Those states were carved out of what had been Mexican lands until that year. Although it was not shown in the United States, U.S. media outlets picked up on the ad, and after a barrage of complaints,...

The vodka company that envisions an "Absolut" world in which Mexico regains the U.S. Southwest is now unveiling two new "lifestyle-driven" ads focused on homosexual men and their "members," and same-sex couples. Calling itself the "preferred brand of vodka for gay and lesbian consumers," the Absolut Spirits Co. says it's targeting homosexuals for the first time with a campaign "embracing both the humorous and socially conscious." "Absolut challenges the status quo by presenting a bold and optimistic worldview that speaks directly to gay men and women," the company said in a news release. "The campaign visually answers the questions 'what...

MEXICO CITY, Mexico (AP) -- The Absolut vodka company apologized Saturday for an ad campaign depicting the southwestern U.S. as part of Mexico amid angry calls for a boycott by U.S. consumers. The campaign, which promotes ideal scenarios under the slogan "In an Absolut World," showed a 1830s-era map when Mexico included California, Texas and other southwestern states. Mexico still resents losing that territory in the 1848 Mexican-American War and the fight for Texas independence. But the ads, which ran only in Mexico and have since ended, were less than ideal for Americans undergoing a border buildup and embroiled in...

In an ABSOLUT World All Men Are Created 'Equal' and Gay Marriage Is a Celebrated Reality Monday April 7, 9:00 am ET World's Most Iconic Vodka Unveils First-Ever Gay and Lesbian Creative as Part of its 'In An ABSOLUT World' Campaign NEW YORK, April 7, 2008 /PRNewswire/ -- With its tongue planted firmly in its cheek, ABSOLUT® VODKA, the world's most iconic vodka, unveils its first-ever LGBT-specific creative stemming from its 'In An ABSOLUT World' campaign. Embracing both the humorous and socially conscious, ABSOLUT challenges the status quo by presenting a bold and optimistic worldview that speaks directly to gay...

<p>Both Matt Yglesias and Ross Douthat of The Atlantic have weighed in on the Absolut ad, and both fail to understand the underlying issue. If you'd like to do something about the wider issue, please leave comments at their pages designed to discredit them. Their readers aren't going to come here, you need to leave the comments there.</p>

What is the world coming to when Vodka is turning against you? The Los Angeles Times had a startling report about a new Absolut Vodka Ad. The LA times wrote that "the billboard and press campaign, created by advertising agency Teran\TBWA and now running in Mexico, is a colorful map depicting what the Americas might look like in an 'Absolut' -- i.e., perfect -- world. The U.S.-Mexico border lies where it was before the Mexican-American war of 1848 when California, as we now know it, was Mexican territory and known as Alta California." (To see the ad for yourself visit...

A new ad for Absolut vodka reconfigures North America according to the aspirations of many Mexicans, who believe the U.S. Southwest was stolen and should be returned. Over a redrawn map of the U.S., the ad by the Absolut Spirits Co. declares, "In an Absolut World," noted columnist and blogger Michelle Malkin. Major Hispanic civil rights groups in the U.S., such as the National Council of La Raza, are tied to movements advocating a "reconquista," or reconquest, of territory lost when Mexico signed the 1848 Treaty of Guadalupe-Hidalgo at the end of the Mexican-American War. As WND reported in 2006,...

The Absolut vodka company apologized Saturday for an ad campaign depicting the southwestern U.S. as part of Mexico amid angry calls for a boycott by U.S. consumers. The campaign, which promotes ideal scenarios under the slogan "In an Absolut World," showed a 1830s-era map when Mexico included California, Texas and other southwestern states. Mexico still resents losing that territory in the 1848 Mexican-American War and the fight for Texas independence. But the ads, which ran only in Mexico and have since ended, were less than ideal for Americans undergoing a border buildup and embroiled in an emotional debate over illegal...

Absolut-ely Ridiculous Rick Moran Take a look at this map that Absolut Vodka is using in its latest campaign in Mexico and the US: Now I have an open mind about a lot of things. But somehow, giving California, Arizona, New Mexico, Colorado, Oregon, and about 4 other states to Mexico because they don't like a treaty they signed after losing a war 160 years ago seems a little too much in the way of good neighborliness if you ask me. The word is "reconquista." The open borders crowd tells us that this is a myth, that the issue of...

SOURCE http://www.beamglobal.com/cs/news/news_detail?pressrelease.id=231 FUTURE BRANDS BOARD ANNOUNCES EXECUTIVE MANAGEMENT CHANGES FOR IMMEDIATE RELEASE January 11, 2008 CONTACT: Sarah Devaney Beam Global Spirits & Wine 847-444-7661 Sarah.Devaney@beamglobal.com Jeffrey Moran The Absolut Spirits Co., Inc. 212-641-8720 Jeffrey.moran@absolut.com Kelley McCormick Qorvis Communications 202-683-3125 kmccormick@qorvis.com FUTURE BRANDS BOARD ANNOUNCES EXECUTIVE MANAGEMENT CHANGES Future Brands Chairman of the Board Kevin Fennessey and Beam Global’s Bill Newlands Assume Greater Role in Management of the Company as Steve Bellini Plans to Step Down; Board Appoints CFO Deerfield, Ill., – January 11, 2008 – Future Brands LLC, the U.S. sales and distribution services company for Beam Global Spirits &...

We've all seen the Absolut Vodka ad which shows Aztlan having taken over a huge section of the US. Absolut, being a Swedish vodka, might want to look at how their country has treated the Sami (Lapps) through history. Are there any FR Photoshoppers who could mimic the Absolut Aztlan ad, only showing Scandinavia with the country of Sweden vastly shrunken to reflect the new nation of Lappland or Samiland? The Swedes appropriated land from the Sami and also used them as forced labor in mines at one time, so who are these clowns to lecture us about anything? Here's...

MEXICO CITY -- The latest advertising campaign in Mexico from Swedish vodka maker Absolut seemed to push all the right buttons south of the U.S. border, but it ruffled a few feathers in El Norte. As word of the campaign spread across the border, primarily via the Internet, some in the United States began giving the campaign a much more hostile reception. The colorful ad, created by the Teran\TBWA agency and the vodka maker, is a sight gag depicting what a map of North America might look like "In an Absolut world," i.e., a perfect one. It shows the Mexican...

A vodka advertisement that put California, Arizona and several other southwestern states within the borders of Mexico "hearkens to a time which the population of Mexico may feel was more ideal," according to the sponsor. WND reported earlier when a new ad for Absolut vodka reconfigured North America according to the aspirations of many Mexicans, who believe the U.S. Southwest was stolen and should be returned. Over a redrawn map of the U.S., the ad by the Swedish Absolut Spirits Co. declares, "In an Absolut World," noted columnist and blogger Michelle Malkin. Major Hispanic civil rights groups in the U.S.,...

I got a note from Mr. Moran, the PR guy at Absolut. It reads" "The ad has been down -- have you not seen the Pears ad in its place?" Jeffrey A. Moran Corporate and Brand Communications The Absolut Spirits Co., Inc. 401 Park Avenue South New York, NY 10016 CONTACT email: jeffrey.moran@absolut.com direct dial: +1 212.641.8720 main: +1 212.641.8700 fax: +1 212.641.8703 mobile: +1 917.609.2463

We have received many comments on an ad showing what an ABSOLUT world would look like from a Mexican point of view. We are sorry if we offended anyone. This was not our intention. We will try to explain. Though you may not agree, I hope you understand...... .....The In An Absolut World advertising campaign invites consumers to visualize a world that appeals to them -- one they feel may be more idealized or one that may be a bit "fantastic." As such, the campaign will elicit varying opinions and points of view. We have a variety of executions running...

The latest advertising campaign in Mexico from Swedish vodka maker Absolut promises to push all the right buttons south of the U.S. border, but it could ruffle a few feathers in El Norte. The billboard and press campaign, created by advertising agency Teran\TBWA and now running in Mexico, is a colorful map depicting what the Americas might look like in an "Absolut" -- i.e., perfect -- world. The U.S.-Mexico border lies where it was before the Mexican-American war of 1848 when California, as we now know it, was Mexican territory and known as Alta California. Following the war, the Treaty...

The latest Internet outrage is a vodka maker's ad showing a pre-1848 North America. Not too long ago, Janet Murguia, president and CEO of the National Council of La Raza, blasted some television commentators (mentioning Pat Buchanan and CNN's Lou Dobbs and Glenn Beck by name) for demonizing Latino immigrants, legal and illegal alike, during the current heated immigration debate. At La Raza's Web site, www.wecanstopthehate.org, among the "code words" used to smear Latinos is "La Reconquista" -- the supposed reconquest of territory that once belonged to Mexico that was sold to the United States at gunpoint following the Mexican...

Time-Warner: Vodka Ad Campaign Reconquers California for Mexico Warner Todd Huston April 3, 2008 Taking the Reconquista concept all the way to the end, Absolut Vodka launched an ad campaign that appears on billboards and at least one magazine that features a map of the western U.S. and Mexico with nearly the entire west coast appearing as a part of Mexico. This ad appears in Quien Magazine, which is owned by Time Warner and also appears on billboards in Mexico. Quien claims a "total audience" of 513,000 readers in Mexico and the southwestern U.S. The map covers what used to...

<p>Advertisement appeared in Quien magazine, in Mexico City, and billboards.</p>

For those of you who want to let the Absolut Vodka people know how disgusted you are by their appallingly offensive Mexican marketing campaign, here is a list of e-mail addresses for people at Absolut who ought to hear from you: Ketil.Eriksen@absolut.se - Ketil Eriksen, President V&S ABSOLUT Spirits Anna.malmhake@absolut.se - Anna Malmhake, Global Brand Director, V&S ABSOLUT Spirits tim.murphy@absolut.com - Tim Murphy, VP Marketing, Absolut Spirits Company, Inc. jeffrey.moran@absolut.com - Jeffrey Moran, Director of Public Relations and Events, Absolut Spirits Company, Inc. karl-johan.bogefors@absolut.se - Karl-Johan Bogefors, Global PR Manager, V&S ABSOLUT Spirits

Taking the Reconquista concept all the way to the end, Absolut Vodka launched an ad campaign that appears on billboards and at least one magazine that features a map of the western U.S. and Mexico with nearly the entire west coast appearing as a part of Mexico. This ad appears in Quien Magazine, which is owned by Time Warner and also appears on billboards in Mexico. Quien claims a "total audience" of 513,000 readers in Mexico and the southwestern U.S. The map covers what used to be Mexico's claimed borders before our 1846 war with them from which the U.S....

Absolut-ly Insulting Brian "Property of the A.P." Ledbetter · Wednesday, April 2. 2008 19:06 If any of y'all drink Absolut vodka, you might want to consider finding a better brand. Or at the very least, one that doesn't dabble in foreign policy: ... alcohol producers would stay out of international politics!

Sweden is set to begin its sale of state-owned wine and spirits manufacturer, Vin & Sprit. The government said it would contact all interested parties over the course of the day before beginning an auction process, Minister for Financial Markets Mats Odell announced at a press conference on Tuesday morning. "We are now coming to the end of the preparatory phase and the beginning of a more active phase. We expect a transaction to be made public next year," sad Odell. The minister said that the government had decided to conduct the sale in the form of a bidding process...

Sweden serving Absolut for sale Absolut vodka is about to be offered up for sale with its parent company V & S Vin & Sprit for an estimated price of $5.7 billion. STOCKHOLM, Sweden - Thanks in part to its renowned advertising campaign, a vodka distilled in the southern Swedish town of Ahus has become the world's No. 3 premium spirit and one of the country's most recognizable brands. So would the owner -- the Swedish government -- consider selling the crown jewel of Scandinavian liquor to a foreign buyer? Absolutely. After 90 years in state hands, Absolut vodka is...

Funny parody of the famous ad.