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This is How Google will Collapse
Hackernoon ^ | 24 April, 2018 | James Daniel Colin

Posted on 06/15/2018 1:34:17 PM PDT by marktwain

Google made almost all its money from ads. It was a booming business — until it wasn’t. Here’s how things looked right before the most spectacular crash the technology industry had ever seen.

The crumbling of Google’s cornerstone

Search was Google’s only unambiguous win, as well as its primary source of revenue, so when Amazon rapidly surpassed Google as the top product search destination, Google’s foundations began to falter. As many noted at the time, the online advertising industry experienced a major shift from search to discovery in the mid-2010s.

While Google protected its monopoly on the dying search advertising market, Facebook — Google’s biggest competitor in the online advertising space — got on the right side of the trend and dominated online advertising with its in-feed native display advertising.


(Excerpt) Read more at hackernoon.com ...


TOPICS: Business/Economy; Culture/Society; News/Current Events
KEYWORDS: ads; amazon; google; internet
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Interesting idea on how Google could collapse.

Internet giants are not doing great on actual revenue.

1 posted on 06/15/2018 1:34:17 PM PDT by marktwain
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To: marktwain

Google will always be an unquestioned leader just like IBM dominates the desktop PC market!


2 posted on 06/15/2018 1:37:11 PM PDT by ThomasThomas (Fools find no pleasure in understanding but delight in airing their own opinions.)
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To: marktwain

I no longer use “Google”

I use Duck, Duck, Go.

Starve the Beast


3 posted on 06/15/2018 1:38:42 PM PDT by RedMonqey (" Those who turn their arms in for plowshares will be doing the plowing for those who didn’t.")
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To: marktwain

Something that can only hasten Google’s collapse is the full on SJW environment created within Google.

They can’t have more than a small handful of competent coders remaining in their employment pool. And those are probably being hunted down to be sent to HR because “competence is racist” or some such idiocy.


4 posted on 06/15/2018 1:39:41 PM PDT by Grimmy (equivocation is but the first step along the road to capitulation)
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To: marktwain

Google won’t die. It will use its immense wealth to buy other companies, which in turn will create more wealth.


5 posted on 06/15/2018 1:42:06 PM PDT by rexthecat
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To: RedMonqey

Duck Duck Go is the only decent search engine I have found besides Google.


6 posted on 06/15/2018 1:48:01 PM PDT by Luke21
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To: rexthecat

How much wealth does Google actually have?

What are it’s financial obligations?

What is it’s cash flow?

Be nice to know.


7 posted on 06/15/2018 1:49:17 PM PDT by marktwain (President Trump and his supporters are the Resistance. His opponents are the Reactionaries.)
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To: Luke21

Try Dogpile.


8 posted on 06/15/2018 1:50:05 PM PDT by IronJack (A)
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To: Grimmy

I know a few who have bailed and yes they are being hunted down. It is not a joke.


9 posted on 06/15/2018 1:53:04 PM PDT by w1andsodidwe (TRUMP. He makes me smile, too.)
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To: w1andsodidwe

Wow.


10 posted on 06/15/2018 1:55:19 PM PDT by RushIsMyTeddyBear
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To: marktwain
The stock is still north of $1150 a share so they haven't fallen yet.

Maybe they could limit viewer loss on YT by not taking such a doctrinaire and ideological view of "community standards". They are driving some of their best content creators to other platforms. In the end YT will be left with only public domain and pirated content.

11 posted on 06/15/2018 1:55:51 PM PDT by InABunkerUnderSF (Time to BLOAT again.)
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To: Grimmy

That very thing killed Kodak.


12 posted on 06/15/2018 1:57:28 PM PDT by RinaseaofDs
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To: marktwain

Would love nothing morenthan to see Google, Facebook, Twitter and You Tube collapse. They are a wicked empire right along with Disney.


13 posted on 06/15/2018 1:58:13 PM PDT by Angels27
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To: marktwain

Facebook will die a similar death. I rarely eve respond to ads on Facebook. Zuckerberg will loose his billions and I’ll just smile.


14 posted on 06/15/2018 2:01:57 PM PDT by Blood of Tyrants (The ONLY purpose for gun control is so that one group can force its will on a less powerful group.)
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To: rexthecat
Google won’t die. It will use its immense wealth to buy other companies, which in turn will create more wealth.

They've been trying to do that for years. So far the results have been less than impressive.

15 posted on 06/15/2018 2:09:14 PM PDT by Steely Tom ([Seth Rich] == [the Democrat's John Dean])
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To: marktwain
For 2017:

Cash and short term investments: $101.87 gigabucks
Dept (all long term) $3.94 gigabucks
Free cash flow: $23.91 gigabucks

They ain't hurtin'

16 posted on 06/15/2018 2:14:25 PM PDT by InABunkerUnderSF (Time to BLOAT again.)
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To: marktwain
"Google made almost all its money from ads"

Um no. Google makes it money by selling information about its users who often don't even know they are using their services ...

17 posted on 06/15/2018 2:16:16 PM PDT by SecondAmendment (Restoring our Republic at 9.8357x10^8 FPS)
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To: marktwain

Recent news reports they will be the first to launch a driverless car / taxi service called Waymo. While other companies like uber and tesla have higher profiles Waymo has quietly obtained the talent, technology and state permits to operate.


18 posted on 06/15/2018 2:17:04 PM PDT by monkeyshine
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To: Grimmy

I think that may be true! Google’s original search algorithm was a creation of genius, but many of their other projects have been losers.


19 posted on 06/15/2018 2:18:25 PM PDT by Anti-Bubba182
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To: Grimmy

“They can’t have more than a small handful of competent coders remaining in their employment”

Leftists are parasites. They find a successfull business and infest it, they purge anyone who does not believe their political nonsense, to lock out competition they collude with government to like on regulations that only their company can satisfy, they feast off of the cash flow until the company fails, repeat.


20 posted on 06/15/2018 2:22:06 PM PDT by WMarshal (Molon Labe!)
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