USAA
USAA turned around and dropped advertising on Hannity - and only brought it back after it caused a huge firestorm.
Then they raised their rates on insurance and the like.
I was a long time member. Now, a member no more.
They're also banning members from postingon the USAA message boards who want USAA to drop sponsorship of the NFL.
Notice much of the USAA ads/commercials are about people "coming back" to USAA.
Their remaining members are trying to get the board unseated.
https://communities.usaa.com/t5/Military-Life/2018-Annual-USAA-Meeting-and-Proxy-Vote/td-p/139791
https://www.cnsnews.com/blog/craig-bannister/usaa-rejects-military-members-calls-pull-nfl-sponsorship