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There is an explanation for Disney's war on children: It turns out that, nowadays, children aren’t really a profit center for Disney
American Thinker ^ | 04/09/2022 | Andrea Widburg

Posted on 04/09/2022 6:42:15 AM PDT by SeekAndFind

Very often, when companies go woke, it turns out that the wokeness is a cover for changing market forces. That is, they're not alienating traditional demographics; they're reflecting that their money is coming from new demographics. When it comes to Hollywood and the NBA, for example, the big bucks are coming from China, not America. And when it comes to Disney, the main profit center isn't children; it's young adults who, Peter Pan–like, refuse to grow up.

The brilliant Daniel Greenfield makes this point in an article entitled "Disney's Business Model is Turning Kids into Dysfunctional Adults: Its customer base isn't kids. It's messed up adults." Greenfield, as always, has done the research, and, in the case of Disney, he points to the fact that Disney's most fanatic consumers are in the over 18 demographic:

Disney isn't for kids anymore. Its movie business is dominated by Marvel blockbusters. Half of Disney+ subscribers, its big bet on the home streaming future, are adults with no children.

What about the theme parks?

60% of Disneyland visitors were adults with no children. Only 36.7% of Disney World visitors had children under 18. The largest demographic for the theme parks, like the movies, are millennials. They are also members of the fandoms who are likeliest to spend money on licensed merchandise, and on toys and movie tie-ins that are Disney's bread and butter.

And Disney is rapidly adapting with theme parks and resorts that emphasize its Marvel and Star Wars properties more than classic fare. Its Galactic Starcruiser hotel, aimed at Star Wars fans, costs $4,809 for two adults. Why bother with kid stuff when you can sell $13 beers?


(Excerpt) Read more at americanthinker.com ...


TOPICS: Business/Economy; Culture/Society; News/Current Events
KEYWORDS: children; disney; lgbt
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1 posted on 04/09/2022 6:42:15 AM PDT by SeekAndFind
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To: SeekAndFind

HERE IS DISNEY’S CURRENT TARGET MARKET:

Mr. and Mrs. Middle America, who care deeply about their children growing up to be happy, healthy, normal adults, aren’t Disney’s target market. Instead, Disney is directing its resources to the same dysfunctional adults you see screaming on college campuses because their professor forgot to give them a trigger warning before exposing them to the work of an awful, cisgender, heterosexual White male like William Shakespeare.


2 posted on 04/09/2022 6:43:26 AM PDT by SeekAndFind
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To: SeekAndFind

I have nothing to do with Disney


3 posted on 04/09/2022 6:44:29 AM PDT by Fai Mao (I don't think we have enough telephone poles.)
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To: SeekAndFind

So….Disney is one big “furry” club??


4 posted on 04/09/2022 6:45:43 AM PDT by fishtank (The denial of original sin is the root of liberalism.)
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To: SeekAndFind
The entire article is well worth reading, but here is the meat for those too lazy to do so:

While Disney's customers once wept because they needed a bottle, a diaper change, and a nap, its current target demographic become hysterical if someone uses the wrong pronouns in their presence. It's these people who, having been bombarded since 2008 with messages about alternative sexualities, genders, and lifestyles, and other non-traditional, non-child-oriented messages, have embarked upon a crusade to bring up the next generation in accordance with their "new normal."

5 posted on 04/09/2022 6:46:50 AM PDT by Vigilanteman (The politicized state destroys aspects of civil society, human kindness and private charity.)
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To: SeekAndFind

The moral of this story is -

Don’t take your kids to Disney.

Take them to Vegas, baby!


6 posted on 04/09/2022 6:47:28 AM PDT by airborne (Thank you Rush for helping me find FreeRepublic! )
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To: SeekAndFind

children are THE PROFIT for ABC and Disney and Congress.

sell fentanyl or opium but once. they are smoked, shot
and gone.

sell a little boy or girl, and they can be raped
scores of times per day for years.
selling women and children is the BIGGEST profit
for the deep state. BIGGEST PROFIT EVER.

why? because on THIS WORLD, there is so far
no accountability.


7 posted on 04/09/2022 6:49:45 AM PDT by Diogenesis (Si vis pacem, para bellum)
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To: SeekAndFind
New Disney movie:


8 posted on 04/09/2022 6:49:51 AM PDT by Slyfox (Not my circus, not my monkeys)
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To: Fai Mao

Here’s some idea of how many companies Disney owns. It’s an amazing list and we probably touch on some aspect of Disney every day whether we want to or not.

https://www.titlemax.com/discovery-center/money-finance/companies-disney-owns-worldwide/


9 posted on 04/09/2022 6:50:38 AM PDT by Gen.Blather (Wait! I said that out loud. Sorry.)
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To: SeekAndFind
the main profit center isn't children; it's young adults who, Peter Pan–like, refuse to grow up.

It took me until about age 50 to realize that except for our Greatest Generation, there really aren't any adults anymore; just mostly old people in wrinkly skin suits. Especially democrats.

10 posted on 04/09/2022 6:51:02 AM PDT by LittleBillyInfidel (This tagline has been formatted to fit the screen. Some content has been edited.)
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To: SeekAndFind

Their target audience was 12 year old girls


11 posted on 04/09/2022 6:52:31 AM PDT by butlerweave
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To: SeekAndFind

The good that will come out of all this is that families will come to re-discover true family friendly amusement destinations like Knoebels, Holiday World, Dutch Wonderland, etc.


12 posted on 04/09/2022 6:54:03 AM PDT by FLNittany
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To: SeekAndFind

Which begs the question: should the state of Florida give Disfunction World special treatment in so many areas; zoning, tax, building codes etc.? Or maybe the question is: When will the FL legislature rescind such breaks.


13 posted on 04/09/2022 6:54:18 AM PDT by dblshot
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To: Gen.Blather

It needs to be broken up. No company should have control of that many large entities. Wasn’t this already decided over 100 years ago with T. Roosevelt and Taft?


14 posted on 04/09/2022 6:56:27 AM PDT by imabadboy99
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To: SeekAndFind

No - it’s the exorbitant ticket fees they charge the parents. Kids have no money.


15 posted on 04/09/2022 6:56:31 AM PDT by SkyDancer ( I make airplanes fly, what's your super power?)
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To: airborne

I’d rather watch the Habs battle the Sens.

Keep Disney in Florida and Anaheim and bring the NHL home where it belongs, which does not include these locations or Phoenix or Vegas.

Go Nordiques.

And Whalers.

And Let’s Go (Brandon) Wheat Kings


16 posted on 04/09/2022 6:58:40 AM PDT by Hieronymus
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To: fishtank; All

“Half of Disney+ subscribers...are adults with no children. ‘

“60% of Disneyland visitors were adults with no children.

“In 1966, the idea that a single adult would spend more money on Disney merchandise than a family of four would have seemed ridiculous. In 2022, it’s just the new normal.

“Disney’s new demographic are adults who have never properly grown up and on some level still think of themselves as children. That’s also the profile for the average child molester. And of the kind of adult who insists that schools force children to ‘explore their sexual identities’.

“Healthy adults raise, protect and care for children. Deeply unhealthy ones erase the barriers between themselves and children in ways that can be merely immature or outright evil.”

https://www.frontpagemag.com/fpm/2022/04/disneys-business-model-turning-kids-dysfunctional-daniel-greenfield/


17 posted on 04/09/2022 7:02:54 AM PDT by BenLurkin ((The above is not a statement of fact. It is either opinion, or satire. Or both.))
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To: SeekAndFind

We just had a vacation in Florida & did not go to Disney World. Never going back there…


18 posted on 04/09/2022 7:04:40 AM PDT by Dr. Scarpetta ( )
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To: Hieronymus

My Penguins play the Caps at 3 pm and then I’m off to a 7 pm AHL game with the home team Hershey Bears.

Guess going the the NHL Hall of Fame is off my bucket list since I am not getting the vaxxx.


19 posted on 04/09/2022 7:05:16 AM PDT by airborne (Thank you Rush for helping me find FreeRepublic! )
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To: SeekAndFind

I have an alternate theory.

The group you point out is loud, yes. But mighty small compared to middle America.

Here’s the alternate theory:

Disney’s market is China. China won’t let them push this crap in their country, but China sure would want Disney pushing it here. China want’s our boys feminine, wearing dresses and wanting to be de-knarded. What if what we are seeing is simply economic and psychological warfare?

And Disney is just selling China the rope.


20 posted on 04/09/2022 7:05:20 AM PDT by Sarcazmo
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