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Takeover Bid Reveals Washington's Lack of Strategic Thinking On China
AmericanEconomicAlert.org ^ | Monday, July 25, 2005 | Alan Tonelson

Posted on 07/26/2005 9:11:13 AM PDT by Willie Green

For education and discussion only. Not for commercial use.

The China National Offshore Oil Company's attempted takeover of the U.S. oil company Unocal may have suffered a fatal setback last week when the Unocal board endorsed a rival offer from U.S.-owned Chevron. In addition, Chinese appliance maker Haier has dropped out of the competition to buy U.S. competitor Maytag.

At the same time, U.S. officials still need to fill the policy vacuum revealed by these two offers – for many more will surely follow in their wake. The bid for Unocal in particular, seems to have finally awakened many U.S. leaders – especially in Congress – to the need for more realistic responses to this rising Asian giant. But Washington has not even begun to develop the kind of comprehensive, long-term China strategy that the nation urgently needs.

Today, America's approach to the People's Republic is a monument to incoherence. U.S. military leaders like Secretary of Defense Donald Rumsfeld and CIA Director Porter Goss have recently renewed their warnings about China's rapid military buildup and anti-American strategic aims. Yet U.S. economic policies continue to shower the People's Republic with advanced, militarily useful technology, as well as oceans of hard currency.

In particular, America's trade agreements with China have largely encouraged our best multinational companies not to export their U.S.-made products to China, but to use China as a low-cost base for supplying the United States with ever more numerous and sophisticated manufactured products. Not surprisingly, this outsourcing-centered trade strategy has enabled China to wrack up immense foreign exchange reserves – nearly $700 billion at last count and heading toward $1 trillion by year-end 2006 – and the wherewithal to buy anything from U.S. Treasury bills to Russian weapons.

The CNOOC and Haier bids showed that foreign currency reserves can enable China to buy American companies, too. And since many of these will be far more profitable than the low-yielding Treasury bills that have so far dominated China's purchases of U.S. assets, these two takeover attempts will doubtless be the start of something big.

Before a Chinese spending spree develops major momentum, Washington must deal much more seriously with two big questions. First, should such Chinese takeovers be judged individually? Supporters of the CNOOC bid for Unocal – which touched off a special outcry in Washington due to oil's strategic importance – lobbied hard for just such an approach. But they were missing a huge reality: China has launched a worldwide campaign of acquiring natural resource and energy assets. These fuels and other commodities are needed to maintain the rapid growth so crucial to continuing the military buildup and to containing China's politically explosive unemployment crisis.

China is seeking control over these resources because it obviously doesn't trust market forces to satisfy its demand. In a dangerous world facing near-term shortages of many minerals and fuels, it's a strategy that's understandable. But even with the integration of global commodity markets, more control for China obviously means less control – and less access at affordable prices – for others, including the United States. Consequently, approval of individual deals in the energy sector could set precedents that legalistic America would find very difficult to overturn, and that could sharply limit the nation's future energy options.

The second big question raised by the Chinese takeover bids stems from the very nature of big Chinese companies like CNOOC and Haier. The former, for example, is 70 percent owned by the Chinese government – unmistakable evidence that the Unocal bid was never just a simple commercial deal as the Chinese and their supporters insisted.

Just as important, CNOOC benefitted as a result from Chinese government subsidies for its ongoing operations and its acquisitions alike. These subsidies clearly explain why CNOOC was able to offer a premium over Chevron's proposed terms. Moreover, even with its government aid, the Unocal bid led both Standard & Poor's and Moody's to put CNOOC on credit watch for a possible downgrade. Without the subsidies, this CNOOC Unocal ambitions would have been simply unaffordable.

Haier's structure seems more complex. Once entirely state-owned, the firm now is called "collectively owned," suggesting some private ownership. Yet its CEO is on the Communist Party's Central Committee. And no matter the specifics and formalities, the intertwined Chinese government and Communist party play such a predominant role in the economy that powerful state influence has to be assumed at all times – and especially over big strategic decisions like buying up foreign corporations.

What Washington needs to consider is why American companies should have to compete with such rivals, which are supported by foreign government treasuries. How would such practices ensure the fairest and most productive competition within the U.S. market? How would they help spread market forces and practices worldwide? The obvious answer: They shouldn't, and they don't.

If the United States doesn't want to start actually rewarding state-ism and subsidies – severely penalizing American firms in the process – it won't approve future Unocal-like deals until a genuinely level global financial playing field is created.

The CNOOC and Haier bids for Unocal and Maytag are revealing the costs of short-sighted U.S. policies toward China that have been dominated by narrow commercial concerns. Before Washington enables China to earn even more foreign exchange that can pay for ever more of the nation's economic vitals, it needs to develop a systematic, prudent approach for dealing with the intertwined military and economic challenges posed by China.

In short, it needs a China strategy – one that genuinely integrates national security with commercial objectives, looks at both the short- and long-term consequences of decisions, and recognizes when tough choices are unavoidable. This strategy will be as difficult to devise as it is imperative. Until it is in place, however, efforts by state-owned and aided enterprises from China and elsewhere to buy up America should be rebuffed.


TOPICS: Business/Economy; Culture/Society; Editorial; Foreign Affairs; Government
KEYWORDS: china; cnooc; corporatism; globalism; nationalsecurity; oil; thebusheconomy; unocal
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1 posted on 07/26/2005 9:11:16 AM PDT by Willie Green
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To: AAABEST; afraidfortherepublic; A. Pole; arete; billbears; Digger; Dont_Tread_On_Me_888; ...

ping


2 posted on 07/26/2005 9:11:46 AM PDT by Willie Green (Some people march to a different drummer - and some people polka)
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To: Willie Green

Thanks for ping.

Washington is under control of profit-seeking, politically contributing corporations, probably with public ownership. The Washington strategy is how to make money, not defend America.


3 posted on 07/26/2005 9:25:05 AM PDT by ex-snook (Protectionism is Patriotism in both war and trade.)
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To: Willie Green

Good article.


4 posted on 07/26/2005 9:33:20 AM PDT by Woodstock (Unionize China)
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To: ex-snook
Washington is under control of profit-seeking, politically contributing corporations, probably with public ownership. The Washington strategy is how to make money, not defend America.

BTTT

5 posted on 07/26/2005 9:57:06 AM PDT by janetgreen
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To: Willie Green
In short, it needs a China strategy

Unfortunately, we seem to have one, just not one that is good for you an me.

6 posted on 07/26/2005 12:13:55 PM PDT by itsahoot (Reagan promised to abolish the Dept of Education and the 55 mph Limit. Which was least important?)
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To: Willie Green; Mase; 1rudeboy; expat_panama
The CNOOC and Haier bids showed that foreign currency reserves can enable China to buy American companies, too. And since many of these will be far more profitable than the low-yielding Treasury bills that have so far dominated China's purchases of U.S. assets, these two takeover attempts will doubtless be the start of something big.

Wow, Alan Tonelson has discovered that American companies can be more profitable than Treasury bills, bravo!!

But even with the integration of global commodity markets, more control for China obviously means less control – and less access at affordable prices – for others, including the United States.

Darn it, now he looks like a boob again. Alan needs to explain why China buying 10,000,000 barrels of oil on the open market affects the price of oil any differently from China "buying" 10,000,000 barrels of oil from a Chinese owned Unocal.

7 posted on 07/26/2005 12:44:22 PM PDT by Toddsterpatriot (If you agree with Marx, the AFL-CIO and E.P.I. please stop calling yourself a conservative!!)
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To: Toddsterpatriot

Make a law....No foreign company controlled in any way by a foreign gov't can own an American company.(e g CITGO, DHL, T-Mobile)


8 posted on 07/26/2005 1:34:25 PM PDT by kaktuskid
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To: Toddsterpatriot
Alan Tonelson has discovered that American companies can be more profitable than Treasury bills, bravo!!

Not if they overpay for them. I wonder how Tonelson would feel about this if he were a stockholder in a company the Chinese wanted to overpay for.

So far they seem to have avoided real estate. Maybe Japan's disastrous foray into U.S. real estate the 80's is tempering their enthusiasm.

Alan needs to explain why China buying 10,000,000 barrels of oil on the open market affects the price of oil any differently from China "buying" 10,000,000 barrels of oil from a Chinese owned Unocal.

Because the answer doesn't play well with his alarm-ism. Although I share his concerns about government controlled entities buying U.S. businesses, I am surprised that Tonelson neglects to mention that American companies have been actively buying Chinese companies.

Anheuser Busch recently purchased all the voting shares of China's fourth largest brewer, Harbin. The deal was valued at $700 million. AB has also purchased a 27% stake in the largest Chinese brewer, Tsingtao.

Anheuser Bush

Amazon.Com purchased Joyo.com for $75 million. They had tried to buy a 70%-90% interest in e-commerce giant Dangdang.com, for an estimated $1 billion, but that offer was rejected. Buying Joyo for just $75 million was a real coup for this American company.

Amazon.com

Cargill, DuPont and Kodak are others who have made recent purchases. Kodak, through its venture with Lucky Film, now controls about 50% of the China film market.

9 posted on 07/26/2005 1:51:27 PM PDT by Mase
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To: itsahoot; Toddsterpatriot
I get the impression that the info in this article is bad news because the Chinese tried to buy Maytag and Unocal but couldn't afford them.  I also hear the idea that it would also be bad if the Chicoms came up with more money and deals went through.

This must be another one of those 'sunshine' threads everyone's glowing about....

10 posted on 07/26/2005 1:53:31 PM PDT by expat_panama
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To: kaktuskid
Make a law....No foreign company controlled in any way by a foreign gov't can own an American company.(e g CITGO, DHL, T-Mobile)

I understand the emotion behind your idea. What is the logic behind it?

11 posted on 07/26/2005 2:03:15 PM PDT by Toddsterpatriot (If you agree with Marx, the AFL-CIO and E.P.I. please stop calling yourself a conservative!!)
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To: Toddsterpatriot

A company owned by a gov't (such as CNOOC) has a large unfair cash advantage (a sugar daddy) unlike a private company.


12 posted on 07/26/2005 2:54:59 PM PDT by kaktuskid
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To: kaktuskid
A company owned by a gov't (such as CNOOC) has a large unfair cash advantage (a sugar daddy) unlike a private company....

Except in the cases of Maytag and Unocal.   The Chicoms (along with most foreign governments) also have the 'advantage' of bribing their way through negotiations as they did on the bidding for port work in Panama. 

None of that makes any difference on the fact that our freedom to sell stuff shouldn't to be reduced by some new law.   For the past few decades Americans have been making a fortune off foreigners in general and the Chinese in particular selling them stock in one company after another.  We've now got an all time high capital account surplus that easily pays off any and all trade deficits.   IMHO this is one thing that doesn't need to be made better by a bigger and more powerful federal government.

13 posted on 07/26/2005 3:10:26 PM PDT by expat_panama
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To: kaktuskid
A company owned by a gov't (such as CNOOC) has a large unfair cash advantage (a sugar daddy) unlike a private company.

Agreed. Now why is that bad for current Unocal shareholders who would get a higher price from CNOOC? Why would that be bad for America?

14 posted on 07/26/2005 3:38:21 PM PDT by Toddsterpatriot (If you agree with Marx, the AFL-CIO and E.P.I. please stop calling yourself a conservative!!)
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To: ex-snook
Washington is under control of profit-seeking, politically contributing corporations, probably with public ownership. The Washington strategy is how to make money, not defend America.

What you say is true, ex.

But to compound the problem our foreign policy has not been defined by OUR national interests since we left Afghanistan.

15 posted on 07/26/2005 6:31:57 PM PDT by iconoclast ( "Oh what a tangled web we weave when first we practice to deceive")
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To: iconoclast
" But to compound the problem our foreign policy has not been defined by OUR national interests since we left Afghanistan."

A big bump for that truth. ['OUR' meaning American citizens, not multi-nationals who no longer claim to be American.]

16 posted on 07/27/2005 7:35:43 AM PDT by ex-snook (Protectionism is Patriotism in both war and trade.)
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To: Toddsterpatriot

Because you don't sell resource companies to little yellow SOBs that want to nuke you!


17 posted on 07/27/2005 10:49:31 AM PDT by kaktuskid
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To: kaktuskid
Because you don't sell resource companies to little yellow SOBs that want to nuke you!

Then you shouldn't have said this :
Make a law....No foreign company controlled in any way by a foreign gov't can own an American company.(e g CITGO, DHL, T-Mobile)

That's too broad. You should have said "No foreign company controlled in any way by the Chinese or North Korean gov't can own an American company"

18 posted on 07/27/2005 2:02:20 PM PDT by Toddsterpatriot (If you agree with Marx, the AFL-CIO and E.P.I. please stop calling yourself a conservative!!)
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