You could start by reading this entire post here:
http://www.freerepublic.com/focus/f-news/3117912/posts
“Information Theory—part 1: overview of key ideas (article)”.
Then you could get a copy of Werner Gitt’s book, write a rebuttal to it, get it published, present and/or debate the issue live in a few dozen places, and that would be a good start.
I don’t see anything that looks like a theory or model at they link you gave me.
Its still ‘What they say cant be true because....’ which is no different than ‘Scientific’ Creationists scam.
“It is all a big mystery and we can never guess how everything came to be’ is not an alternative, which is why they love debating. Ya cant disprove nothing, only something can be falsified.