It's satire, John gets a tingle up his leg when he tricks people into clicking on his post when (judging by the title they are presented with) they expect real news/info. He figures the extra clicks, time, bandwidth on your end as well as our gracious host's is worth the tingle.
He posts countless satires but very few hard-and-fast news items, if any. In my opinion, he’s pushing it. I don’t want to wade through one fake headline after another to get to some real information.