It used to be a game of football to determine which team would be the National Champion of NFL Football. It was a game that was all about the sport, and had nothing at all to do with the dregs of society half time “shows” or who could put up the most worthless advertisements.
Somewhere along the way, the game was relegated to nothing more than a side show for Media celebrities and Madison Avenue Ad agencies.
That pretty much syncs up with the need to keep the “entitlement army” entertained.