[C. Edmund Wright]

But if Walker is thinking for going after the big prize, that is the EXACT kind of distinction that can honestly be made to carve out a voting bloc

That's conventional wisdom, and as such, a ton of people will agree knee jerk. But the history of conventional wisdom is that it is almost always wrong "upon further review." The way to win a primary is to run against your general election opponent better than the other candidates can run against the general election opponent. Consultants don't understand this. Think 2011-12: when Newt was doing this, which was at two separate times in the campaign, he was routing the field and motivating high turn out. When no one was doing this, the turn outs tanked and the race was horrible. Think about it..."upon further review."

[Dr. Sivana]

The way to win a primary is to run against your general election opponent better than the other candidates can run against the general election opponent.

Each primary season has its own dynamic. The way to win the nomination is to get a majority of delegates.