You’re probably correct with your thinking. It’s amazing how the media can twist things.
I saw the local newspaper come into my workplace to tout a local fiber optic internet project. I worked there in IT, so I was familiar with EVERYTHING regarding the infrastructure of the place. Virtually everything they put in the paper wasn’t true(or a lie). The person they showcased as using it, DIDN’T EVEN USE IT.....ever! LOL
This was all over something as innocent as someone using a connection to the internet, that no one used. I saw first hand how you can’t believe what you believe in the media, even with a small town local “newspaper”. Not that I needed anymore proof apart from what I’ve seen at the national level.
Around here, the telephone company rebrands SBIS Yahoo! DSL service as U-Verse just to jack up rates, AFAIK. Never mind the fact that the town is still served by analogue phone service, and that DSL rates only top out at ~3000 kbps as a result...