“In fact, advocates of the policy say it will help Target gain more liberal upper income customers. “
Right. Because everyone knows that Target is at the top of the “wanna-try-it-out” list of most upper income shoppers, especially because they’re so eager to buy low-end merchandise as a political statement.
Target does step up brands from Walmart and it mostly serves the lower middle to middle class shoppers. They will be screwed if they don’t smarten up quickly.
In my area, Target is the “un-Wal Mart” for upper middle class moms. Cleaner, quieter, nicer looking, etc.
Will be interesting to see how this turns out.
I’d recommend puts on TRGT stock, except they may change the policy and the investment aspect isn’t so assured.
Idiots. Liberal upper income customers go to Nordstrom’s. And Target ain’t even close to competing with Nordstrom’s in merchandising or customer service.