[Lizavetta]

I wonder what really goes into their calculations to make them stick to this insanity.

It's pretty simple. The political winds are going pro-tranny and Target doesn't want lawsuits. I don't think it's their leadership's beliefs to do this but the Left is very litigious.

As Rush has always said, follow the money.

[Buckeye McFrog]

It's pretty simple. The political winds are going pro-tranny and Target doesn't want lawsuits. I don't think it's their leadership's beliefs to do this but the Left is very litigious.

In the case of many corporations you'd be right, but with Target you are wrong. They have a track record for enthusiastically embracing Progressive causes that goes WAY back.