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Windows 10 a failure by Microsoft's own metric – it won't hit one billion devices by mid-2018
The Register ^ | Jul 15, 2016 | Iain Thomson

Posted on 07/15/2016 8:13:13 PM PDT by dayglored

All that nagware hasn't worked

When Windows 10 launched, Microsoft claimed it would have the new operating system on a billion devices by mid-2018. That isn't going to happen, however, Redmond has now admitted.

For the past year, Microsoft has offered the new OS as a free upgrade for both desktop and mobile users (provided the phone can handle it in the latter case), and has been pushing it for Internet of Things makers. However, so far the OS is only on 350 million monthly active devices, and Redmond says it needs more time to hit ten figures.

"We're pleased with our progress to date, but due to the focusing of our phone hardware business, it will take longer than FY18 [the year to July 2018] for us to reach our goal of one billion monthly active devices," a spokeswoman told The Reg.

"In the year ahead, we are excited about usage growth coming from commercial deployments and new devices – and increasing customer delight with Windows."

The admission shows that the persistent nagware on PCs for users of Windows 7 and 8.1 hasn't worked, despite Microsoft attempting some fairly underhanded tactics to get people to upgrade, and may have soured some on the OS.

Enterprises, which were thought to be big believers in the new operating system, have also been unimpressed. Sure, there are pilot programs running in many companies, but IT managers have shown little willingness to do a mass upgrade when earlier operating systems are still working well.

The other failure point is with Microsoft's mobile strategy, or lack of one these days. Windows Phone sales are cratering, it's not a popular OS with vendors, and although Microsoft says it is still developing the platform, their OS is short on apps and customers.

Microsoft can expect an upsurge in Windows 10 installations from PC users toward the end of the month, when the free upgrade offer ends. But with PC sales disappointing, mobile users a dying breed, and enterprise not biting yet, it's clear Microsoft will need longer than two years to hit the billion mark. 2020 perhaps?


TOPICS: Business/Economy; Computers/Internet; Hobbies
KEYWORDS: microsoft; nagware; windows; windows10; windowspinglist
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Oh well, good try.
1 posted on 07/15/2016 8:13:13 PM PDT by dayglored
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To: Abby4116; afraidfortherepublic; aft_lizard; AF_Blue; amigatec; AppyPappy; arnoldc1; ATOMIC_PUNK; ...
Windows 10 falls short, says Microsoft... PING!

You can find all the Windows Ping list threads with FR search: just search on keyword "windowspinglist".

2 posted on 07/15/2016 8:13:48 PM PDT by dayglored ("Listen. Strange women lying in ponds distributing swords is no basis for a system of government.")
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To: dayglored

The nagware worked for me. I switched to Linux. Why did I wait so long?


3 posted on 07/15/2016 8:14:40 PM PDT by GingisK
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To: dayglored
So, shall we start a pool on what the number will be in July 2018?

750 million?

850 million?

4 posted on 07/15/2016 8:14:56 PM PDT by dayglored ("Listen. Strange women lying in ponds distributing swords is no basis for a system of government.")
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To: GingisK
> Why did I wait so long?

You probably don't want me to answer that. :-)

5 posted on 07/15/2016 8:16:05 PM PDT by dayglored ("Listen. Strange women lying in ponds distributing swords is no basis for a system of government.")
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To: dayglored

Was it that clown Ballmer who promised that, or was it the new Slurpee salesman?


6 posted on 07/15/2016 8:16:42 PM PDT by angryoldfatman
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To: GingisK
I'm gonna get on letting one of my VirtualBox Win7's upgrade to Win10 32 bit this week.

Based on a Linux box of course.

Keep that M$ stuff in a lock box I say...

7 posted on 07/15/2016 8:20:22 PM PDT by Paladin2 (auto spelchk? BWAhaha2haaa.....I aint't likely fixin' nuttin'. Blame it on the Bossa Nova...)
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To: GingisK

I’m on FR with a W7 laptop. FW10.


8 posted on 07/15/2016 8:22:24 PM PDT by max americana (fired every liberal in our company at every election cycle..and laughed at their faces (true story))
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To: dayglored

I bought a refurbished desktop with a 900 GB HD and a fresh installation of Windows 7 Professional for wait - the miserly sum of $62.


9 posted on 07/15/2016 8:24:48 PM PDT by goldstategop ((In Memory Of A Dearly Beloved Friend Who Lives In My Heart Forever))
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To: angryoldfatman
> Was it that clown Ballmer who promised that, or was it the new Slurpee salesman?

The prediction was made in April 2015, a few months before Win10 released. Steve Ballmer retired effective Feb 4, 2014.

Can't lay this one at the feet of ol' Steverino.

10 posted on 07/15/2016 8:26:52 PM PDT by dayglored ("Listen. Strange women lying in ponds distributing swords is no basis for a system of government.")
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To: dayglored

If they’d tried something other than the ‘free candy’ marketing approach, a lot more Windows users would have given it a whirl.

Forcibly inserting that Windows 10 icon into billions of users system trays, was a draconian, heavyhanded move. Tens of millions of users (like me) objected to that intrusion on THEIR computers.


11 posted on 07/15/2016 8:27:55 PM PDT by Windflier (Pitchforks and torches ripen on the vine. Left too long, they become black rifles.)
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To: dayglored

Mine won’t fire up. Not necessarily a Windows 10 problem but this laptop for some reason is dead as a door nail. Won’t power up. Toshiba.


12 posted on 07/15/2016 8:29:38 PM PDT by gunsequalfreedom
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To: dayglored

Software so impressive you can’t give it away.


13 posted on 07/15/2016 8:33:51 PM PDT by Nuc 1.1 (Nuc 1 Liberals aren't Patriots. Remember 1789)
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To: dayglored

Upgraded a couple of months ago from Windows 8.1. It took a little time to adjust to the changes but the price was right.

I like it. Best Microsoft operating system ever and I go back to DOS.


14 posted on 07/15/2016 8:36:56 PM PDT by InterceptPoint (Still a Cruz Fan but voting for Trump)
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To: dayglored
...a pool on what the number will be in July 2018...

I'd guess at 400 million....unless there are any more rumors about home users becoming "subscribers" to Windows.

If that happens, Redmond's going to be lucky if they don't start losing systems by the thousands.

If they think they had a near revolt on their hands over XP, just wait....

15 posted on 07/15/2016 8:38:58 PM PDT by Unrepentant VN Vet (...against all enemies, foreign or domestic...)
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To: gunsequalfreedom
'...Won’t power up. Toshiba....."

Try this: disconnect the power supply and remove the battery.

Hold down the start button for about a minute.

Then, in this order- connect the power supply, replace the battery...and see if she boots up.

This procedure does work-sometimes.

16 posted on 07/15/2016 8:39:35 PM PDT by Victor (If an expert says it can't be done, get another expert." -David Ben-Gurion, the first Prime Minister)
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To: dayglored

We may have loaded win 10 but were turned off bad by all their very annoying pop up ads. To hell with it!


17 posted on 07/15/2016 8:41:10 PM PDT by faithhopecharity ("Politicians are not born. They're excreted." Marcus Tullius Cicero)
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To: Victor

Thanks. The battery is not easily removable. I did try the complete power down and the hold the start button for 20 seconds.

I will see if I the battery can come out and try your idea. Much appreciated (Someone on here showed me how to hot wire a tablet that would not power up and dang it worked). Hope your idea does.


18 posted on 07/15/2016 8:43:54 PM PDT by gunsequalfreedom
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To: InterceptPoint
8.1 is the best ever! Just to be sure I picked up 8.1 all versions, 7 all versions, and all versions of 10 on disks. You can always get serial #’s or COA’s on ebay or on great boxes from the PA state warehouse.
Drop in an SSD, get a dell restore disk , by model, and you have a better than new unit for less than 125!
19 posted on 07/15/2016 8:51:18 PM PDT by JSteff (It was ALL about SCOTUS.. We are DOOMED for several generations. . Who cares? Dem's did and voted!)
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To: dayglored
Windows 10 a failure by Microsoft's own metric

I don't know about Microsoft's metrics, but my mine, Windows 10 has been a pretty decent OS.
20 posted on 07/15/2016 8:59:14 PM PDT by AnotherUnixGeek
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