Relax. This same article appeared in a lot of tech news, I just happen to enjoy the Register and posted it from there.
It’s not about the operating system, it’s about the fact that Microsoft was foolish enough to make a big freaking deal in public about their “personal goal”. If they’d merely been more subtle, these articles about missing the goal wouldn’t exist.
But they were unsubtle, and so they get to feel foolish now.
It’s not about the OS.
I have seen this “goal” garbage in other organizations.
Senior managers set goals and then the entire organization jumps through hoops, usually including unethical shortcuts (also known as cheating) to meet them.
Usually the goal itself is the problem, and the organization burns employee morale and its public image as a result.
The stupid do rise to the top.