“Polls taken in 2007 showed her with 93% and 89% popularity among all voters ...”
Then why did her popularity drop to the low 50’s by the time she resigned?
Bob J — I bet that toxic smear PR campaign against Sarah must have cost many millions just in Alaska. Nationwide — many tens of millions. Vicious smear campaigns work ESPECIALLY well against the young and virtuous. It takes twenty solid years of somewhat famous public virtue to build up an immunity to them.
But part of it was also Sarah’s willingness to use up poll credits to get difficult initiatives underway.