Why not simply a smiley face button to all Freshmen? Or something else?
This violates my first rule of sloganeering. Always bring in a 10 year old boy to read your slogan. If he laughs, start over.
“This violates my first rule of sloganeering. Always bring in a 10 year old boy to read your slogan. If he laughs, start over.”
Wise advice, too often ignored. Another variant — ask yourself if Jon Stewart could find some way to smirk at it.