It had a little to do with Limbaugh I am sure. Maybe not as much as most perceive. However, pulling their advertisement off Limbaugh’s network (the way they did it) has doomed their company and will hasten the decline. It drove a stake in the heart of the wounded beast.
If they would have removed their advertisement quietly and for financial reasons they would not have lost millions of dollars of revenue. It was a bone headed, knee jerk reaction that cost them tens of thousands of subscribers.
They are advertising on Fox News channel. First ad I have seen for them last night. Still wanting the conservative leaning audience...wonder why? ;)