[SaraJohnson]

Hence, business wants to avoid controversy and wars as the latter effect the bottom line

---

Tell that to Starbucks and McDonalds. They both screwed the pooch with P.C.

Whites, Christians and heterosexuals are still the majority and the majority with $$$, so harassing them with political correctness is not a good marketing strategy. Corps. should not be leftist busy bodies.

[buckalfa]

"Tell that to Starbucks and McDonalds. They both screwed the pooch with P.C."

It is always not about sales. Boards of Directors have social agendas too and do not forget "activist" stockholder groups that can threaten the control of a company if they do not toe the PC narrative.

[AEMILIUS PAULUS]

They were stupid corporate executives. Note how Starbuck’s backed off immediately. My general rule hold’s.