You know what fast food conspiracy I don't understand? The Taco Bell Chihuahua was literally in every car, every office, everyone knew about it and found it funny. Out of the blue, they pull one of the most appropriate and recognizable mascots off the air and replace them with the "i'm full" crapola that wouldn't even be funny if the actors were on fire. What marketing genius pulled the plug on that?
I thought it just symbolized the truth that they serve dog food on tortillas.
Carlos Alazraqui (the voice of the Chihuahua) wanted more money for the commercials. He walked when he didn't get it.
You sure about that? I'd find it damn funny to see him on fire - in the true Michael-Jackson-My-Hair's-On-Fire sense, not the CG fire.
They plagerized the idea from some college kids, I believe. The kids ended up very wealthy. I guess Taco Bell didn't want them to become any wealthier.
The real story behind the pulled Taco Bell dog campaign is that they ripped off the idea from the guy who does the joecartoon.com website. Joe, a Grand Rapids, MI creative genius, sued Taco Bell and won. Taco Bell pulled the ads and was ordered to pay a large sum.