I guess I really don't care; but I saw those commercials a bunch of times last night and couldn't figure out what was going on.
Then I realized:
"Oh man, no wonder why I can't figure out what's going on--the commercials aren't really for me--I couldn't pick up on the subtext!"
There's kind of an 'ick' factor there for me: I can't deny it.
I don't understand the current American fascination with buggery....
Buggerers spend money I do believe. That is the adveretising angle. Plus once a taboo is open people are fascinated. Plus there is heavy political involvement on the part of some gay people.