Deserves got nothin to do with it.
“earns” has everything to do with it!
If we listeners are buying the products advertised on Rush’s show, we are indirectly paying for Rush. At those rates (with the good products he advertises also coming to us in the exchange) I’d say we’re getting a heck of a bargain! Now, do ya suppose we can get Rush to do more to get McCain elected instead of trashing him regularly and helping the empty suit to get elected by default?