I wish I had an “extra $2 billion lying around”, to do it.
2 billion to offer advertisers a frugal thoughtful audience that only buys what it needs- at the best price and value.
Face it: conservatives have small appeal to advertisers.
It’s a niche demographic.
Plus there’d be a zombie boycott every week of an advertiser over something.
Though it might be possible to turn that to advantage- getting ‘stupid’ viewers with constant ‘shock and awe’ controversy.