“Job Duties
As a marketing analyst, you'll gather consumer information and examine buying trends to create marketing plans for companies. One of your primary job duties in this career is to design surveys that identify consumer preferences and prospective markets for products. You'll conduct these surveys over the phone, on the Internet, through the mail and in focus groups. A marketing analyst usually oversees a team that helps with the surveying process.
Once this research has been completed, you'll evaluate the feedback and organize it into reports for company use. You'll also advise your employer on what products will be most beneficial to produce, as well as on the design, distribution and promotion of these products. With the information you provide, your employer is able to target the most profitable markets in order to generate the maximum amount of revenue possible.”
In other words..a survey taker, who as an independent contractor, will be paid for only for those surveys accepted.
Your next call to them is not a cold-call, but there's your marketing guide already done.
I did a bit of large dollar value "Bill collecting" and you do the same thing ~ some of your information might end up in your company's lawyer's brief to take to court so be careful to note your sources.