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To: ETL
Most of the "editorials" I've read are well written but simplistic. Example, this one here. Things most here knew or figured out a long time ago.

I'll make one last attempt. I'm not sure why.... however, then I am done.

Do you know the basic rule of good presentation? It is this: Tell them what you are going to tell them, then tell them, then tell them what you told them... and BE SUCCINCT WHEN YOU ARE DOING SO. Most CEOs (and other public speakers) follow this formula with great success.

Let us consider a radio broadcast. Perhaps it has crucial information in it. But if the signal is hard to discern, scratchy or unintelligable or has way too much information for too little a time, most people will tune out. An attractive broadcast, however, expounding on one single theme, often gets and holds peoples' attention.

The goal of a communicator is not to talk, or write. THE GOAL OF A COMMUNICATOR IS TO BE HEARD, OR BE READ.

You won't be read if your message is unattractive. You will be read if your message is attractive. Part of being attractive is being succinct and limiting your message bandwith to something manageable.

What you would term 'simplistic' is, to my perception, a manageable-sized and attractive message.

194 posted on 09/26/2012 11:58:15 AM PDT by Lazamataz (The American news media, the 'Pravda Press', is fully Soviet-ized.)
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To: Lazamataz

You and I simply have a different function and approach here. You more express your opinions. I more research, collect and pass along info.


201 posted on 09/26/2012 12:17:54 PM PDT by ETL (ALL (most?) of the Obama-commie connections at my FR Home page: http://www.freerepublic.com/~etl/)
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