I never did. I always just thought Japanese rice burner. My wife bought one because she wanted the all-time 4WD. It was a pretty damn good car, IMHO. Now she has a KIA, a Korean rice burner. But it's a really nice car too with lots of great features.
I don't see anything liberal or environmental about either.
I was going to a football game, and met up with a large group of people to tailgate. One of the guys just likes to bust people's balls (because he likes it) and when I walked into the tent, I saw him with a large group of guys (who I didn't know, all younger in their twenties) there and we had the following exchange in front of this group of guys:
HIM: "Hey! I saw your car. Did you really buy a Subaru?"
ME: "Sure. Is there something wrong with that?"
HIM: "Yeah. It is a lesbian car. Why would you buy a lesbian car?"
ME: "What's wrong with that? I got no problems with a couple of hot lesbians! (turning to a group of the young guys) Do you guys see any problem with that?"
He had nothing to say, and all the young guys were shaking their heads side to side in the negative, that they didn't see any problem there...that was the end of that discussion!
(Note: This is just using a tool to turn the tables on him...this doesn't mean I endorse lesbians or anything like that!)