Kellogg Wants Suppliers To Report Carbon Emissions

Associated Press ^ | Wed, 08/13/2014 - 7:29am | John Flesher - AP Environmental Writer - Associated Press

[palmer]

Kellogg said Wednesday it will step up efforts to reduce planet-warming emissions in its supply chain as part of a broader initiative designed to be more environmentally friendly.

Under the plan, the Battle Creek-based food products manufacturer will require key suppliers such as farms and mills to measure and publicly disclose their greenhouse gas outputs and targets for reducing them...

[palmer]

[Eric in the Ozarks]

Ignore Kellogg’s.

[Arm_Bears]

Good luck with raising your production costs, guys.

Let us know how it works out for you.

[palmer]

I don’t eat any of their crap. My main foods are fruit, chicken, vegetables and chocolate.

[PGR88]

These people are insane.

I trust large corporations only slightly more than I trust socialist and progressive politicians.

[BitWielder1]

CO₂ is not a pollutant. No more Kellogg's Cereal for me.

[WhyisaTexasgirlinPA]

Perhaps they should stop sending employees all across the country to conferences. I have a friend who works for Kellog and she is always jetting off to a meeting or conference somewhere. I”m sure she isn’t the only one.

[molson209]

Atmosphere of Earth 78.09% nitrogen, 20.95% oxygen, 0.93% argon, 0.039% carbon dioxide,

[Pearls Before Swine]

Good luck with raising your production costs, guys.

I remember reading in the WSJ a couple of weeks ago that Kellogg's sales were down something like 5 to 7% year over year, due to competition from private label brands. This PC crap won't help, especially since it will if anything raise production costs slightly.

[vpintheak]

Dear suppliers and mills: Please send your business elsewhere to a company who doesn’t require mentally challenged things like this.

[apillar]

This reminds me of something a friend of mine told me, he works for a small company that hauls equipment for oil and gas drilling. Several years back, the state decided to require every company even peripherally attached to oil and gas drilling to “report” their greenhouse gas emissions, even though there is no state law regulating such emissions. The problem is, the reporting form contained absolutely no formula or method to calculate these emissions. After weeks of fruitlessly trying to figure out how to calculate the number, when he called the state DEP, the only advice they would give is that we could hire an environmental consulting firm (for $100 an hour) to conduct a “greenhouse gas assessment”. Finally in exasperation, the company owner said “Give me the form!”, he pulled a number out of thin air, wrote it down, signed his name and sent it in. Never heard a peep back from the DEP. I wonder how many other companies use that method.

[hattend]

Man, I like Special K... too bad I’ll have to cross that off my list if they start this greenie nonsense.

[NormsRevenge]

Stupid.. participate in your own demise, Kelloggs.

I’ll eat bagels or doughnuts instead.

[palmer]

It is an interesting exercise in pointlessness. To get the exact number for some ingredient, let's say some corn, you have to add up all the fuel used to make the corn. But really you also have to add the fuel used to make the equipment to tend the corn and harvest it. Plus the fuel used to extract the raw materials used to build the equipment and the portion of the energy used in the factory amortized over the life of the equipment.

But really you need to add the difference between the carbon burning of the employees working on the corn, the equipment, the repairs, the raw material extraction etc and how much carbon they would burn if they sat at home and did nothing. Then you have to figure out how much more Corn Flakes they needed to eat because they came to work and burned those extra calories. Now the calculation has a bit of recursion in it.

Or they can write a random number on the form and send it in.

[hattend]

That’s called the POMA method

Pulled Outa My A$$

[jetson]

ALERT! ALERT TO KELLOGGS! All humans exhale deadly gas!

[TurboZamboni]

and General Mills is KooKoo for CoCo Puffs and homo ‘marriage’.

[Steve_Seattle]

Fascism on the march - government squeezes the corporations, and the frightened little boys start marching in lockstep, bullying others further down the food chain.

[Steve_Seattle]

And after you’ve made all those calculations, then what does Kellogg’s want you to do? Will Kellogg’s start dictating emission targets to their suppliers?

[Tigerized]

Those of us who have resisted the global warming... er... climate change hysteria can take solace in the fact that Post also makes bran flakes with raisins.

Kellogg just kissed off half of their market, the half that still has a functioning brain. Never a wise move for a firm in a very competitive business.