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Here are the signs that point to Apple's next big innovation in computing
Business Insider ^ | 08/31/2015 | Lisa Eadicicco

Posted on 08/31/2015 8:10:34 AM PDT by SeekAndFind

Apple could be working on its own augmented-reality technology, which would be a first for the company, according to Piper Jaffray's Gene Munster.

Apple usually focuses on mainstream consumer products such as smartphones, tablets, and laptops.

Munster has picked up on a few clues within the industry that indicate Apple could be working on some type of augmented reality device. For example, the company acquired a German augmented reality startup called Metaio earlier this year, which was reported back in May.

Munster notes that Metaio owns 171 worldwide patents related to augmented reality technology, which would put Apple in 11th place for the number of augmented reality and head-mounted display patents held. Google, Microsoft, Sony, and Samsung still place ahead of Apple in that regard.

Apple also acquired a company called PrimeSense back in 2013, and we have yet to see its technology appear in any of Apple's products. PrimeSense makes cameras that can sense motion, and it's best known for making the cameras in Microsoft's Kinect accessory for the Xbox.

Munster initially predicted that PrimeSense's tech could be used for motion detection inside the long-fabled Apple television, but that ended up being a bust. Now, however, Munster acknowledges those types of sensors could benefit an AR headset, since the motion detection cameras could be used for indoor navigation.

The company also recently poached an audio engineer from Microsoft who worked on its HoloLens augmented reality headset. According to LinkedIn, an Apple engineer hired in July named Nick Thompson previously worked as the audio hardware engineering lead at Microsoft for the HoloLens.

Audio is important in augmented reality, says Munster, because positional audio can make the experience more convincing (i.e. feeling like a certain object is in front of you or behind you, etc.).

(Excerpt) Read more at businessinsider.com ...


TOPICS: Business/Economy; Computers/Internet
KEYWORDS: apple; augmentedreality; innovation

1 posted on 08/31/2015 8:10:34 AM PDT by SeekAndFind
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To: SeekAndFind

I thought those Apple eyeglass thingys were the “next big innovation in computing.” Don’t hear much about those anymore.


2 posted on 08/31/2015 8:14:37 AM PDT by circlecity
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To: SeekAndFind

The web need not be a holding place for all things navigation.

A store could download a database to you as you enter.

Home Depot could use it to help you locate one of their assistants!

BTW, I have used HD’s site to locate stuff when even the assistants didn’t know they had it. Interesting to show them on my smartphone information they cannot access without going up front to a terminal!


3 posted on 08/31/2015 8:17:50 AM PDT by TexasGator
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To: circlecity

You’re thinking of Google Glass.


4 posted on 08/31/2015 8:20:14 AM PDT by TexasGunLover ("Either you're with us or you're with the terrorists."-- President George W. Bush)
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To: circlecity

Are you talking about google glasses?....


5 posted on 08/31/2015 8:21:18 AM PDT by tophat9000 (SCOTUS=News peak)
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To: circlecity
"I thought those Apple eyeglass thingys were the “next big innovation in computing.” Don’t hear much about those anymore."

Google Alphabet glasses.

Also, Samsung S6 can mate to a VR 'helmet'.


6 posted on 08/31/2015 8:22:52 AM PDT by TexasGator
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To: TexasGunLover
Google has proposed a new parent company to be called Alphabet.

On another line, I saw this interesting "A is for Apple" chart.


7 posted on 08/31/2015 8:26:44 AM PDT by TexasGator
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To: TexasGator

She’s hot!


8 posted on 08/31/2015 11:49:45 AM PDT by Vendome (Don't take life so seriously-you won't live through it anyway-Enjoy Yourself ala Louis Prima)
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