He didn't stop his truck the first time the police ordered him to stop. (The other vehicle did, and none of its occupants were shot.)
He tried to evade the second road block. He still wasn't shot.
He got out of the truck and walked towards the cops. He still wasn't shot.
He reached towards his left pocket. Only then did he get shot.
The other 7 protesters were all taken alive. Finicum had said, publicly, many times, that he would rather die than go to jail. He got his wish.
Both women in the truck said there were shots fired at the truck at the first stop.
Was he supposed to get out and play Neo in the The Matrix?
He came zooming around a blind curve at 60+ mph.
The dipsticks set up around the blind curve.
He had a choice - the trucks or the ditch at 60 mph.