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Ubisoft Exec Suggests Gamers Need To Get Comfortable With Not Owning Their Games
Game Rant ^ | 01/16/24 | DOMINIK BOŠNJAK

Posted on 01/16/2024 11:34:24 AM PST by BenLurkin

A senior Ubisoft official suggested that gamers need to get comfortable not owning their games. The executive's perspective on the subject of game ownership, or lack thereof, arrived amid his company's latest digital push that saw Ubisoft make big changes to its subscription service.

Philippe Tremblay, Ubisoft's director of subscription, labeled the latest changes as the company's attempt to "evolve." In a recent interview with GamesIndustry.biz, the executive explained that splitting the subscription offering into two will allow the publisher to better cater to its ever-diversifying customer base, which now includes a substantial number of people who are primarily interested in older releases. And while it might seem intuitive to assume that this particular demographic is price-conscious and hence uninterested in subscription products, Tremblay appears to be of the opinion that's not necessarily the case, or at least won't be true forever

Looking beyond Ubisoft, Tremblay's forecast appears to be well-rooted in reality; according to a number of recent reports, physical game sales continue to decline across the board while the industry, on the whole, keeps growing. And even traditional digital sales only work to strengthen Tremblay's perspective, as platforms like Steam and PlayStation Store have long normalized selling game usage agreements instead of actual games.

(Excerpt) Read more at gamerant.com ...


TOPICS: Computers/Internet
KEYWORDS: games; gaming; ubisoft
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1 posted on 01/16/2024 11:34:24 AM PST by BenLurkin
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To: BenLurkin

Same thing is happening to DVD and Blue rays.


2 posted on 01/16/2024 11:35:25 AM PST by DEPcom (DC is not my Capitol after Jan 6th lock downs.)
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To: BenLurkin

The subscription model in all things annoys me to no end.

I’ll frequently do without than deal with a lifetime of slavery.


3 posted on 01/16/2024 11:36:19 AM PST by MeanWestTexan (Sometimes There Is No Lesser Of Two Evils)
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To: BenLurkin

You will own nothing...


4 posted on 01/16/2024 11:36:26 AM PST by null and void (I identify as a conspiracy theorist. My personal pronouns are told/you/so.)
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To: BenLurkin

These GamerBoys need to get used to a lot more than that.

While they’ve been asleep at the wheel living in fantasy land the world has changed.


5 posted on 01/16/2024 11:37:56 AM PST by ImJustAnotherOkie
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To: BenLurkin

I make sure to own hard copies of my favorite games. God forbid the internet goes out.

The bigger franchises - Halo, Call of Duty, Gears of War, Battlefield, etc., - will likely continue to sell hard copies for some time.

Not doing so will also put places like GameStop out of business, so they should be rallying against this. Players who don’t have large amounts of money to spare buy second hand, and digital copies DO NOT cost less like one would think.


6 posted on 01/16/2024 11:38:31 AM PST by Tacrolimus1mg (Do no harm, but take no sh!t.)
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To: MeanWestTexan

The more I say no to, the easier it gets to do.


7 posted on 01/16/2024 11:38:34 AM PST by mewzilla (Never give up; never surrender!)
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To: BenLurkin

so stay away from Ubisoft and let them DIE ,someone with brains will buy them


8 posted on 01/16/2024 11:40:42 AM PST by butlerweave
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To: BenLurkin

Even if you “own” the game, often times you have to go online to even get the game to boot. Microsoft has a free subscription service for some of them.

I don’t game much anymore but on occasion it’s a nice break. Go back to the classics namely Halo 1, 2 and 3. However, my “Master Chief” (Halo) disk won’t boot up if I’m not signed in.

It’s annoying to say the least.

Do have some old XBox One and PS4 games that boot up whether or not I’m online.

BTW Ubisoft, GTH.


9 posted on 01/16/2024 11:42:36 AM PST by piytar (Do NOT forget Ashli Babbit!)
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To: BenLurkin

I have plenty of older games, books, music and movies. I think I will somehow manage.


10 posted on 01/16/2024 11:43:10 AM PST by yuleeyahoo (“Pay no attention to the man behind the curtain!” - the deep-state)
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To: yuleeyahoo

Same here.


11 posted on 01/16/2024 11:47:45 AM PST by wally_bert (I cannot be sure for certain, but in my personal opinion I am certain that I am not sure..)
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To: MeanWestTexan

I had to fake my own death, when I was 18, to get out of a Columbia House LP subscription, back in the day!😆


12 posted on 01/16/2024 11:48:19 AM PST by Eagles6 (Welcome to the Matrix . Orwell's "1984" was a warning, not an instruction manual.)
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To: BenLurkin

People are happy with digital only because companies have yet to pull the rug from under them. Once you don’t have the option to own media the the prices to rent will go up, the censorship will start and the rules will become draconian.

Being that entertainment is a want and not a need I wonder if the plan will work.


13 posted on 01/16/2024 11:49:36 AM PST by RightOnTheBorder
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To: null and void

You will own nothing...

~~~

Will?

Tell me what you have that the government can’t confiscate without due process?


14 posted on 01/16/2024 11:50:34 AM PST by z3n (Kakistocracy)
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To: BenLurkin

Uhh, F(*#$ you!

I quit most games once Steam walked in and demanded that you cannot play a game without dialing into Steam. So, you don’t own anything you get from Steam. No, if you need permission from anyone to play a game, YOU DO NOT OWN IT!
So, I only play the games I have at home, with all the updates — that I own.


15 posted on 01/16/2024 11:52:45 AM PST by bobbo666 (Baizuo, )
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To: All

too bad, i already don’t “own” 100’s of games that i play.

thanks to a certain russian distributor named FatGuy.


16 posted on 01/16/2024 11:55:36 AM PST by VAFreedom (Wuhan Pneumonia-Made by CCP, Copyright Xi Jingping)
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To: Eagles6
I had to fake my own death, when I was 18, to get out of a Columbia House LP subscription, back in the day!

But you enjoyed those 19 albums for only 1 penny, didn't you?

17 posted on 01/16/2024 11:58:23 AM PST by Yo-Yo (Is the /Sarc tag really necessary? Pray for President Biden: Psalm 109:8)
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To: BenLurkin

Is this senior Ubisoft official a follower of the Nazi Klaus Schwab and the World Enslavement Forum ?


18 posted on 01/16/2024 12:01:05 PM PST by butlerweave
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To: BenLurkin

I don’t think so. I have a backlog of stuff going all the way back to the very early days that’ll keep me more than busy for a lifetime.


19 posted on 01/16/2024 12:03:47 PM PST by cross_bearer_02
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To: z3n

A triple negative? ……. Can they not take that? Or not?


20 posted on 01/16/2024 12:06:28 PM PST by Honest Nigerian
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