It isn’t the difference between “franchise” and “original” content, it’s the creative input. So many of the big corporate companies think they can slap a “brand” on poop content—and that “brand” alone will make people buy it.
Right, if they were actually respecting what made the “franchise” content good they would make money off them. But the corporations have no creativity and thus cannot summon the intelligence to think like the content creator, and the people they hire who have creativity, abhore having to fabricate someone else’s content.
Entertainment today is ensnared both by its pride as well as its greed.