Romney spent $143 per vote in Iowa.
Santorum spent 2 handshakes per vote in lieu of cash.
To win SC (say 150,000 votes in a split field) with 500,000 total votes cast, at the same spend rate as Iowa, Romney will need to budget about $24 million and Santorum about 300,000 handshakes. If Santorum gets started right away and shakes 10,000 hands a day between now and the primary, he might have a chance. I don’t care how much money Romeny spends in South Carolina, he isn’t going to achieve lift-off.
“If Santorum gets started right away and shakes 10,000 hands a day between now and the primary, he might have a chance.”
Santorum started in SC last April. He was the keynote speaker at a county convention.