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Hip-Hop Reveals Which Brands Are Hot
FoxNews ^ | Friday, August 27, 2004 | Russell Scott Smith

Posted on 08/29/2004 9:58:33 AM PDT by Michael2001

Cadillac (search) and Rolls-Royce (search) are in — but Lexus is out. Jacob the Jeweler (search) is hot — but Burberry and Timberland are not.

A new study of brand mentions in songs shows what's cool among the hip-hop crowd — and how fast tastes change.

So far this year, 59 different brands have been mentioned 645 times in Billboard Top 20 tunes (mainly hip-hop), according to a survey by San Francisco-based marketing firm Agenda, Inc.

(Excerpt) Read more at foxnews.com ...


TOPICS: Miscellaneous
KEYWORDS: fads; fashion; hiphop
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1 posted on 08/29/2004 9:58:33 AM PDT by Michael2001
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To: Michael2001

but Burberry and Timberland are not.

Great, now I can start wearing my timberlands' again.


2 posted on 08/29/2004 10:02:03 AM PDT by rineaux (hardcore for W04)
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To: Michael2001

Thank God Lexus is out, I'd feel like a moron driving a car that is favored by hip hop "artists".

My first car was an Acura Integra. I had no idea what the "import scene" was. That is, until every time I pulled up at a light I heard some engine revving.


3 posted on 08/29/2004 10:17:19 AM PDT by ruiner
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To: Michael2001

Rap sucks...Give me a pickup anyday.


4 posted on 08/29/2004 10:22:34 AM PDT by Dallas59
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To: Michael2001
Cadillac (search) and Rolls-Royce (search) are in — but Lexus is out.

That brings me "no end" in relief.

I wonder what the net depreciation impact for RR and Caddies works out to?

5 posted on 08/29/2004 10:25:01 AM PDT by Caipirabob (Democrats.. Socialists..Commies..Traitors...Who can tell the difference?)
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To: Dallas59
Rap sucks

And thats an understatement.

6 posted on 08/29/2004 10:27:35 AM PDT by Uncle Meat
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Comment #7 Removed by Moderator

To: AUH2OY2K4
Ummmm...because there are no primarily black owned auto companies?
8 posted on 08/29/2004 11:39:26 AM PDT by sharktrager (The road to hell is paved with good intentions. And the paving contractor lives in Chappaqua.)
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To: rineaux

I've been wearing Burberry since before most of these idits were born. I didn't even know that I was "IN" for a while.


9 posted on 08/29/2004 11:44:47 AM PDT by Mears
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To: Michael2001

Well considering you can get a 'slade (escalade) in a Sean Combs (puff p whatever diddy daddy) version with stock dubs. GAG. I kid you not.


10 posted on 08/29/2004 11:50:23 AM PDT by doodad
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To: Dallas59
Rap sucks...

It's better than country music, that's for damn sure.

11 posted on 08/29/2004 11:52:15 AM PDT by ServesURight
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To: AUH2OY2K4
why do rap stars aspire to own luxury items designed and produced by primarily white owned corporations?

Many rappers have their own clothing and shoe lines.

12 posted on 08/29/2004 11:53:36 AM PDT by ServesURight
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To: Dallas59

my drummer has a 1984 dodge ram with a 8 banger police intercepter (and we have no idea how it got in there)


13 posted on 08/29/2004 11:54:04 AM PDT by MetalHeadConservative35 (Dane Says : If you do not know HTML you are a liberal)
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To: Mears

This may interest you, or not:

http://www.freerepublic.com/focus/f-news/1201960/posts


14 posted on 08/29/2004 11:57:55 AM PDT by babaloo999 (Liberals say they're "Progressive". So is cancer.-------------------they're, their, whatever)
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To: ServesURight

I call rap"the black man's revenge".


15 posted on 08/29/2004 11:58:51 AM PDT by Uncle Meat
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To: Michael2001
Cadillac and Rolls-Royce are in — but Lexus is out.

Yeah, but just you wait.
By spring it'll be Stoodabakah!

Studes be da shiznit! Yo!

16 posted on 08/29/2004 12:06:21 PM PDT by uglybiker (Those are not classified documents inadvertently shoved down my pants. I'm happy to see you!)
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To: Uncle Meat
I call rap"the black man's revenge".

I just think some people would rather grind axes than taking the liberty to listen to the music. I disagree with the "gangsta" aspect of rap, but overall a lot of rap isn't any different than the shock-rock and death metal that's been in existence since the early 70s. And yes, I have and still listen to rock music just as much as rap.

Most consumers of rap music are white suburbanites anyway...

17 posted on 08/29/2004 12:29:33 PM PDT by ServesURight
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To: babaloo999

It DID interest me. I never thought I'd be in the same league as a British hooligan.

Who knew?


18 posted on 08/29/2004 12:33:08 PM PDT by Mears
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To: Michael2001

OMG! I have my hair tied up with a Burberry scrunchie.

I am sooooo last week!


19 posted on 08/29/2004 12:33:16 PM PDT by Happygal (Liberals - fully au fait with their 'rights', utterly ignorant of their responsibilities)
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To: uglybiker
Great Pic of a Great Car!

(Wish I had one. A real classic.)

20 posted on 08/29/2004 12:39:53 PM PDT by Fiddlstix (This Tagline for sale. (Presented by TagLines R US))
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