I'm sure the Nazis held PR funeral services for Jews, too.
Actually, they didn't. And that's just the point.
American Muslims are starting to feel the pressure of Civilized Opinion, and are having to make a choice between radical Wahhabism and civilized Moderation.
This is a positive development. Even if it's just done for "political cover", it creates a Wedge between "moderate" American Muslims and the more radical Wahhabist clerics.
It is always good to see division in the ranks of your Enemies (or potential Enemies), and such division in their ranks should not be lamented.