Wussies. How much power do they think PETA actually has?
PETA is a joke, even other liberal groups distance themselves from them, but watch what's going to happen now.
PETA will step up and demand that Kraft stop producing dairy products because it "hurts the cows" or something. It'll be innocent at first - just a newsletter and maybe some nutjob spokesperson denouncing Kraft - but then they're going to hold protests on company grounds.
Appeasing leftists is suicide.