I will be interested to see if this affects their stock price. They are flying high at the moment, at 227/shr. Since that is way inflated, this could be the pin that pops their bubble, if it is done right.
There's no reason why bloggers can't make Google as....ahem.... popular..... as Air America, right? Let them both die an agonizing death. They've made their "choice" of whom to serve.