campaign - a series of organized actions for electing a candidate.
Is Arnold using this money to get himself elected? No, he's already there. What he is using it for is to get his agenda through, which is exactly what the voters who put him in office wanted him to do. Reign in government spending and give the people THEIR tax money back.
If you want to take this article and apply it across the board, then great, dems can no longer spend our money to advance their agenda of spending more of our money.