Posted on 05/14/2005 7:02:45 AM PDT by blueberry12
Report: Automaker's customers don't want Sirius because they don't want to listen to the shock jock.
NEW YORK (CNN/Money) - A surprising number of Hyundai customers said they didn't want Sirius Satellite Radio installed in their vehicles because they objected to Howard Stern, according to an auto news Web site.
The so-called "shock jock" will broadcast on Sirius (up $0.08 to $5.33, Research) Monday through Friday from 6 a.m. to 10 a.m. beginning in January 2006, said Inside Line, an online news source that is part of Edmunds.com. Edmunds.com is a partner in CNN.com's automotive news and information channels.
Hyundai recently surveyed 300 to 400 customers as it was deciding whether to choose XM (down $0.10 to $28.14, Research) or Sirius Satellite Radio in as an option for its vehicles. Hyundai ultimately decided to go with XM.
The automaker will roll out a fall program that offers 90 days of free satellite radio programming with its new models, starting with the Santa Fe SUV, and the Sonata and Azera sedans, according to Edmunds.
John Krafcik, Hyundai vice president of product development and strategic planning, told Inside Line that executives were stunned by the number of "unprompted write-ins" on the survey that said customers were "not comfortable with programming from Stern."
Other automakers, like DaimlerChrysler (up $0.67 to $40.08, Research), still install the Sirius system.
(Excerpt) Read more at cnn.com ...
I thought he was interesting and funny back in his heyday late '80s, early '90s. He left his wife about 5 years ago, but I was pretty much bored with Stern 10 years ago. He got even worse?
It's bad enough that 1/3 to 1/2 of the programming time of a show is taken up with commercials (one channel got 3.5 hours out of 'Independance Day', for example), they also scrunch up the screen to show commercials banner ads during what limited time the show is actually on? Pisses me off too. I switch to something else. Screw 'em.
As a "red-stater", I haven't had the broadcast networks in my home since 1984 but recently my 36" television recently went on the fritz where I had Direct TV. I see this as an opportunity to finally wean my wife from television and save $40 a month in satellite television bills. I plan to replace the tv with a flower pot.
Muleteam1
The problem was that it was radio, so Stern's show was strictly about LISTENING to a nearly 50-year-old Howard acting like a 15-year-old as he ogled these strippers. Old. Fast.
Good for you. We haven't had cable or broadcast for the past three years, and we don't really miss it (well, during March Madness I do).
We still have the TV set, but just use it to watch videos and DVDs.
Muleteam1
Plus, you can buy the DVDs cheap on eBay and at pawn shops. Personally, some day I'd like to sign up for NetFlicks or something similar. I'd rather spend the money to watch what I WANT to watch, rather than giving $40 or $50 a month to let someone ese tell me what I can watch.
On my car radio I press 'scan', and fowl mouth Stern blares out. Or during the Super Bowl, here comes dumb Dole with viagra,or cialis erection advice. Even a 'slut' flashing a 'black trash' football player during halftime. Lousy role models for both 'races'.
If someone else wants to, that is their choice...
They probable went to a public grade school and don't know what being in a rut is.
And cable is worse than commercial TV in that regard. For something originally sold to be ad free it's turning into a joke.
Cable is dying because of it. Satellite radio is predicted to be bigger than cable, but IMO it will falter because of the personnel ethics, bordering on 'sick', of the management.
With the number of ads, cable should be free.
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