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"Take a kid to a gun show. Take your son or daughter. Instruct them on the no touch/ask permission etiquette of these events. They'll be hooked.
Next time, take your kids and a couple of their friends. Instruct them...etc."

This is a very fun approach that pays dividends. I have been doing this for decades, and I still have a blast doing it.

One of my more memorable episodes was taking my 17 year old daughter and her friend (both absolutely stunning girls) to a gun show with them carrying a couple of rifles around for me. It turned more than one set of eyes and they remember it to this day. I have had a lot of fun with this, and I urge everyone else to try it. You will be glad that you did.

My dad bought me a .22 when I was about eight years old and I did the same for my boy when he was 8.
It was an Anschutz "Woodchucker" youth model, sized for youngsters at about 35 inches long. It was a clip-fed, bolt action rifle with iron sights and I kept it in the gun safe before it gradually became his gun.
His buddies just loved the look of it and I took several car loads of 9, 10 and 11 year olds to a farm south of Prior Lake and we chewed up a dozen boxes of .22s and annihilated paper targets. I let the other parents know what we'd planned for the day and, I was surprised when none of them objected.