Nothing like gay cowboys eating pudding to pack the box office.
Yeah, Hollywood really reflects the interests of mainstream America. (sarcasm) Oh yeah, that's right, most of us normal people live in flyover land, I guess we don't count. (I live in Massachusetts, but wish I lived in flyover land)
http://www.focusfeatures.com/viewer.php?f=brokeback_mountain&c=trailer&ext=mov&w=480&&h=270
This trailer cracked me up.