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In The Demo, O'Reilly Hits A New Low
media bistro ^ | MAy 5 06 | media bistro

Posted on 05/07/2006 4:00:54 PM PDT by churchillbuff

Young viewers just don't watch The O'Reilly Factor like they used to. April marked Bill O'Reilly's lowest-rated month in the 25-54 demographic since August 2001.

His 415,000 demo viewers in March was a new low, but O'Reilly managed to lose a few more in April, averaging 412,000 in the demo. Here's his post-Katrina track:

Sept: 1,115 / Oct: 518 / Nov: 468 / Dec: 460 / Jan: 472 / Feb: 458 / Mar: 415

But this trend started long before the hurricane. for O'Reilly, April's numbers reflected his lowest demo rating in almost five years.

Among total viewers, O'Reilly delivered a respectable 2,102,000 million viewers for the month. But that, too, was low -- the lowest, in fact, since July of 2004 (when he had 2,042,000). Click continued to feast your eyes on O'Reilly's monthly averages since 2001...

> Update: 7:03pm: An e-mailer says: "O'Reilly has had over two million people watching his show consecutively for almost a year? That's astounding. My question for you is, who has beaten O'Reilly in that 25-54 demo? Unitl somebody does, his lower #'s probably reflect less news than last year. He's still the undisputed king."


TOPICS: Culture/Society
KEYWORDS: blowhard; foxnewsratings; oreilly; pithy; pompous; popinjay; tabloid
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1 posted on 05/07/2006 4:00:55 PM PDT by churchillbuff
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To: churchillbuff

If the pompous ass had any competition at all he would never have the first slot...


2 posted on 05/07/2006 4:04:24 PM PDT by El Laton Caliente (NRA Member & GUNSNET.NET Moderator)
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To: churchillbuff

Who?


3 posted on 05/07/2006 4:04:52 PM PDT by Choose Ye This Day (Mmm! The tears of unfathomable sadness! Yummy!)
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To: churchillbuff

I would imagine that the cable news shows rating go down unless there is some great event. I would tend to think that rating for these shows would go up during election seasons and down whenever there is not an election. Also, when these cable news programs dedicate half their shows to the Duke Lacrosse team and the missing blonde of the month people just get tired of that.


4 posted on 05/07/2006 4:06:45 PM PDT by buckeyesrule (It just isn't the same without Kellie!!!!)
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To: buckeyesrule
Also, when these cable news programs dedicate half their shows to the Duke Lacrosse team and the missing blonde of the month people just get tired of that.

Exactly. FOX News has always been full of tabloid crap (with few exceptions). But the Factor has become laughable in the past year or so.

5 posted on 05/07/2006 4:09:52 PM PDT by Wormwood (Iä! Iä! Cthulhu fhtagn!)
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To: churchillbuff

I bet CNN, MSNBC and the rest wish that they had Fox News ratings


6 posted on 05/07/2006 4:13:23 PM PDT by Echo Talon
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To: churchillbuff

Bill O'Reilly's show is becoming a bit repetitive, as has Greta's:

Greta keeps her predictable focus on a handful of over-covered high profile legal cases like the missing blond girl in Aruba, the same four experts arguing the same points endlessly, day after day. And the Duke stipper case. Same points endlessly, day after day.

Bill has become a one-man crusader against child molesters.

Not that that's a bad thing to be, but it gets old. And it's the last thing your average 25 year old wants to watch!

It's child molesters, or carrying on about the words "pithy" and "popinjay".

Both of them need to mix it up a bit more. They're getting lazy, IMHO. And that's two hours in primetime when many viewers have returned home from work, without any hard news, at all!! Just predictable formula stuff.

Can't stand CNN for more than about 3 minutes at a time, but find myself wishing more and more, there was a second Fox, to keep the first one innovating and hungry.


7 posted on 05/07/2006 4:13:44 PM PDT by Cringing Negativism Network
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To: Wormwood
Exactly. FOX News has always been full of tabloid crap (with few exceptions). But the Factor has become laughable in the past year or so.

Well, when you compare The Factor to Olberman's show... it looks marvelous.

8 posted on 05/07/2006 4:14:56 PM PDT by Echo Talon
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To: churchillbuff

Mr Bill makes me think of the movie Nell? Tway in da win ...Tway in da wind.


9 posted on 05/07/2006 4:16:48 PM PDT by badpacifist
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To: Echo Talon

We have those on the extreme left and the extreme right. O'Reilly is an extreme moderate.


10 posted on 05/07/2006 4:17:16 PM PDT by aimhigh
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To: Echo Talon
Well, when you compare The Factor to Olberman's show... it looks marvelous.

Talk about damning with faint praise ...

11 posted on 05/07/2006 4:17:34 PM PDT by Wormwood (Iä! Iä! Cthulhu fhtagn!)
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To: churchillbuff

I'm 25, but I can't say I've ever watched a full O'Reilly show.

I'd rather watch ESPN :)


12 posted on 05/07/2006 4:19:29 PM PDT by MikefromOhio (aka MikeinIraq)
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To: El Laton Caliente
And in your opinion, why is there nobody around that can beat a pompous ass??? I'll tell you. because whoever they might be are too damn liberal and don't have enough personality to draw a crowd. If they can't even beat a pompous ass that don't say much for the competition,does it?
13 posted on 05/07/2006 4:19:37 PM PDT by fish hawk
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To: Cringing Negativism Network
Since this was only about O'Reilly, it's hard to tell if the total viewership went down, or just the Factor was affected.

But you're right - BOR needs to get out of the studio and tour the parts of the country that real people live in, instead of sitting in his studio and being an insider. Term limits for broadcasters?

And Greta just needs to go away, and take the Hannity and Colmes WWF show with her.

14 posted on 05/07/2006 4:20:35 PM PDT by Bernard (God helps those who helps themselves - The US Government takes in the rest.)
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To: El Laton Caliente
If the pompous ass had any competition at all he would never have the first slot...

That's just it. Until someone else has the clarity to expose the left as they are, he'll have no competition. I don't agree with him on all things, but he calls the left out better than anybody on tv.

15 posted on 05/07/2006 4:22:20 PM PDT by somemoreequalthanothers (All for the betterment of "the state", comrade)
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To: Wormwood
Yeah! Ha ha ha ha ha ha all the way to the bank. I guess a lot of you Freepers watch MSMBC or CNN or the Big three Liberal media, being that you don't like FOX. For me, I'd rather get some part time BS than the pack of Bush hating lies those others dish out.
16 posted on 05/07/2006 4:23:40 PM PDT by fish hawk
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To: churchillbuff

It's so odd to hear anyone going on about this guy. I absolutely refuse to read watch or listen to him.

He's a self-admitted jive merchant in the "Infotainment Business". He does'nt care for or believe in anything except ratings...Period.

Plus, he's got mean little beady eyes. He really is not a nice man. ( He actually could be John McCains dead brother.)


17 posted on 05/07/2006 4:23:47 PM PDT by CBart95
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To: fish hawk

You are exactly right. If there is someone out there who can beat out O'Reilly give him a shot at it. Hmm, Al Franken, nah, Al Gore, nah, James Carville, nah. Oh well, as bad as many seem to think O'Reilly is he still gets the ratings. Go figure, will ya!


18 posted on 05/07/2006 4:26:19 PM PDT by tuvals (America First - Support Our Troops!)
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To: Bernard

Actually O'Reilly is beating the pants off all the other cable shows.

May 4th: O'Reilly had 456K viewers in the 25-40 demo, which *trounced" all his competition. Paula Zahn had 193K on CNN; Countdown on MSNBC had 141K; Nancy Grace on Headline 126K; CNBC had the closest audience at 206K.

Overall viewership: O'Reilly had three times the viewers of any competitor. 2.2 million, vs 696 thousand for Zahn; MSNBC and HLN were even worse.

But still he could stand to stray outside his box a bit more.

I never really understood all the excitement about Greta - she's obviously a very bright person, but I just can't get all worked up about lawyers.

Hannity and Combes in my opinion, is the only show of the three, which is genuinely challenging and fun.


19 posted on 05/07/2006 4:29:14 PM PDT by Cringing Negativism Network
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To: Echo Talon

Olderwomann has higher ratings than Chrissy Matthews.


20 posted on 05/07/2006 4:30:00 PM PDT by OldFriend (I Pledge Allegiance to the Flag.....and My Heart to the Soldier Who Protects It.)
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Oops, sorry that's the 25-54 demo. Can't type for beans. :)


21 posted on 05/07/2006 4:32:25 PM PDT by Cringing Negativism Network
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To: fish hawk

You re-state my point... ;)


22 posted on 05/07/2006 4:37:41 PM PDT by El Laton Caliente (NRA Member & GUNSNET.NET Moderator)
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To: tuvals

There's much better news commentary on the radio on weekday evenings than on TV. I'd take Mark Levin and Laura Ingraham over anything on Fox from 8 to 10.


23 posted on 05/07/2006 4:48:54 PM PDT by RedRover
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To: churchillbuff

They're all hacks IMO.

O'Reilly lost me with the price gouging. Approving of the "windfall profit" tax. Whatever.

Hannity makes up his mind and then shuts it down to any reasoning that might be made available afterwards.

Hell, even Neal Boortz will take an opinion to heart if you have facts to back it up.

In the name of conservatism, you HAVE to have an open mind, determine what is fact and what is fiction and make a decision.


24 posted on 05/07/2006 4:51:45 PM PDT by Imgr8t
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To: churchillbuff

He needs a new phone sex scandal to pump up the ratings amongst college kids again.


25 posted on 05/07/2006 4:55:29 PM PDT by jdm
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To: OldFriend
Olderwomann has higher ratings than Chrissy Matthews.

Thats not saying much, both shows suck!

26 posted on 05/07/2006 4:55:34 PM PDT by Echo Talon
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To: Cringing Negativism Network
"Hannity and Combes in my opinion, is the only show of the three, which is genuinely challenging and fun."

I used to think so, but like several other FReepers have said, FNC is becoming tabloid TV, and lately H&C has become little more than "Gretta Lite," to the point where I find myself switching to Scarborough.

Lately FNC has become the Duke Lacrosse Channel. O'Reilly leads with five minutes, followed by H&C and Gretta who devote half their telecasts to it ... every night regardless of whether there's any meaningful news or not.

With all the problems facing the U.S. and the world, 75 minutes on Duke Lacrosse is definitely overkill.

The thing I will give O'Reilly is he is leading the way on things like border security, the dangers of the ACLU and bleeding heart judges.
27 posted on 05/07/2006 4:55:41 PM PDT by BW2221
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To: churchillbuff

Perhaps The O Factor's numbers have slipped, but that probably means, so did everyone else's.


28 posted on 05/07/2006 4:58:40 PM PDT by conservativebabe
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To: churchillbuff
I like O'Rielly but I stopped watching him all the time.

I guess that makes me a minority around here.
29 posted on 05/07/2006 4:59:47 PM PDT by Blackirish (BORDERS!!! BORDERS!!!!! YIIEEEEE!!!! Now can we get back on topic?)
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To: buckeyesrule
when these cable news programs dedicate half their shows to the Duke Lacrosse team and the missing blonde of the month people just get tired of that.

My gosh, even Hannity and Communist are following in the wake of Gristle von Ugly.

I almost couldn't believe that the most important news of the week centered around the Duke lacrosse team. But H&C obviously thought it was.

30 posted on 05/07/2006 5:01:14 PM PDT by Ole Okie
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To: CBart95

Besides the fact he's a rude boor, I find the constant self promotion offensive. He hucks his latest book, his premium website, his Factor Gear, his radio program, etc. It's a solid hour of O'Reilly selling himself. I know some of his profits go to charity, but he even has to toot his own horn about his charitable contributions. It's tacky. This goes on all over Fox and in my opinion it's tasteless and unprofessional.


31 posted on 05/07/2006 5:03:12 PM PDT by McLynnan
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To: BW2221

Just noticed something (very) interesting at the TV Newser site.

Guess who's going to be the first CNN prime show host, to beat Fox News?

He's the only MSM reporter anywhere, loudly and stubbornly out there advocating secure borders. And he's gaining viewership on Brit Hume. Now leading (#1), in the 25-54 demo.

Lou Dobs:
http://www.mediabistro.com/tvnewser/ratings/april_s_dobbs_close_to_hume_in_demo_36267.asp

Meanwhile CNN viewership is down 38% during the last year. :)

http://www.mediabistro.com/tvnewser/ratings/april_s_cnn_down_38_percent_in_demo_compared_to_same_month_last_year_36273.asp


32 posted on 05/07/2006 5:04:59 PM PDT by Cringing Negativism Network
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To: Wormwood

>>But the Factor has become laughable in the past year or so.

Sorry, that is incorrect. It has been laughable for at least 2-3 years, and completely due to the ever-expanding head of Bill O'Reilly. I'm surprised it fits in the studio.


33 posted on 05/07/2006 5:06:57 PM PDT by FreedomPoster (Guns themselves are fairly robust; their chief enemies are rust and politicians) (NRA)
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To: churchillbuff
I only watch two shows on a regular basis now. Special Report and Your World. Once in a while I will watch Bill or Hannity & Combs. Regarding Hannity & Combs I get so tired of them announcing what is coming up and the beginning and ending of every segment. Its such a waste of valuable time.
34 posted on 05/07/2006 5:10:30 PM PDT by Sprite518
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To: Sprite518

I have come to hate FOX just like I hate CNN. I don't even watch the news anymore.


35 posted on 05/07/2006 5:11:45 PM PDT by angcat
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To: Cringing Negativism Network
Actually O'Reilly is beating the pants off all the other cable shows. May 4th: O'Reilly had 456K viewers in the 25-40 demo, which *trounced" all his competition. Paula Zahn had 193K on CNN; Countdown on MSNBC had 141K; Nancy Grace on Headline 126K; CNBC had the closest audience at 206K. Overall viewership: O'Reilly had three times the viewers of any competitor. 2.2 million, vs 696 thousand for Zahn; MSNBC and HLN were even worse. But still he could stand to stray outside his box a bit more. I never really understood all the excitement about Greta - she's obviously a very bright person, but I just can't get all worked up about lawyers. Hannity and Combes in my opinion, is the only show of the three, which is genuinely challenging and fun.

I was with ya until that last sentence. H&C is unwatchable. H is too self-righteous. C is just a plain slimeball.

36 posted on 05/07/2006 5:13:42 PM PDT by SMM48
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To: churchillbuff

Bill O jumped the shark when he interviewed Jenna Jameson


37 posted on 05/07/2006 5:16:18 PM PDT by stuck_in_new_orleans
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To: Wormwood
Exactly. FOX News has always been full of tabloid crap (with few exceptions). But the Factor has become laughable in the past year or so.

The FACTOR...laughable?!?!?

Are you forgetting how the "FACTOR investigative team" really gets to the bottom of things???

BO is a populist blowhard extraordinaire! How ~can~ you be dissin' him???

Why I even heard the Newtster sucking up to him the other night! (Too bad. Newt may be smart, but if you don't have enough character to cross to the other side of the street when you see BO coming, you are NOT my man!)

I use to send emails to BO with helpful hints (like "stick your loud, ignorant, opportunistic head in a toilet") but now my emails just get returned with an indication that they are not accepted by the remote PO. Must be one of those filter things.

38 posted on 05/07/2006 5:19:46 PM PDT by LK44-40
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To: churchillbuff

What was compelling with O'Reilly when he started was that unlike the typical TV journalist, more like a litigating attorney, he followed up on answers, even for a third, fourth and further tries.

Unfortunately what became quickly obvious is that he is both ignorant and often just plain stupid and too pompous to recognize either fact.


39 posted on 05/07/2006 5:23:31 PM PDT by Sabramerican (I thought I was voting for George. I voted for Bandar.)
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To: churchillbuff

Who watches this guy???


40 posted on 05/07/2006 5:26:56 PM PDT by stands2reason ("Patriotism is the highest form of dissent." - Mark Steyn)
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To: El Laton Caliente

I agree, he has no competition.

MSNBC has incompetent managment to scuttle the ENTIRE PMSNBC staff and model and start from 100% scratch. (seriously to the suits at PMSNBC, fire EVERYONE in front and behind the camera. no mercy)

CNN is too far gone to every recover. They don't serve the USA they serve the anti-americans of the world.


41 posted on 05/07/2006 5:27:04 PM PDT by longtermmemmory (VOTE! http://www.senate.gov and http://www.house.gov)
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To: churchillbuff
I'm still an O'Reilly fan. He's the only one out there that fought for Jessica's Law, exposed Jesse Jackson, exposed the leftist judges, etc. I don't think he's pompous, I just think he's got balls.
42 posted on 05/07/2006 5:27:35 PM PDT by peggybac (Tolerance is the virtue of believing in nothing)
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To: Cringing Negativism Network

What's the reason for Brit Hume's huge decline? I watch every night. Though I ignore the Duke stuff. I don't know why he invests so much on-air time to it. It doesn't deserve 5 seconds.

43 posted on 05/07/2006 5:27:56 PM PDT by tlj18 (Bush and Hu Jintao meeting in Washington, amid grand ceremony... how can I *NOT* think "treason" ??)
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To: churchillbuff
I give BOR's Factor the same courtesy and respect he gave the Swift Boat Vets - excluding that self decorated one that ran for some office.
44 posted on 05/07/2006 5:32:03 PM PDT by mcshot (Liberalism is all about POWER - citizens and budget be damned.)
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To: McLynnan

Mac! Old dear.
We gotta get you outta that castle...brooding about...full of stum und drang.
We're going to fill your heart with the "Sunshine of the Spirit" and lots of gladness.


45 posted on 05/07/2006 5:32:11 PM PDT by CBart95
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To: churchillbuff
Looks like a lot of bitter folks have posted here. While I by no means agree with everything BOR does, he has gotten results, including the resignation of an incompetent and/or corrupt judge in Florida.

Have to give BOR credit for going after ACLU, pedophiles, corrupt judges, Rev. Jesse Jackson (who is too scared to appear on his show). Not many in the media dare to tackle these issues. And he can be interesting.

What I don't understand is why his many of his critics keep referring to him as a conservative. There is one lefty talk show host - her name escapes me at the moment - who goes into a frenzy over BOR and keeps repeating the same inane slurs against him. Either BOR is too effective in his critique of ACLU and pedophiles or he dumped her in the past. Whatever, she is one bitter woman.

Compared with the competition, BOR is the best in his time slot. If you want something fluff and tabloid, try to watch Rita's show on MSNBS.

For those bitter about Fox, BOR and TV news in general, I recommend Brit Hume and Lou Dobbs.

46 posted on 05/07/2006 5:35:10 PM PDT by Dante3
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To: churchillbuff

For me, a new low - in every sense of the word - was when he announced that the Scriptures say that "slavery is okay."


47 posted on 05/07/2006 5:37:31 PM PDT by Malesherbes
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To: churchillbuff
Bill was starting to get on my nerves. The final straw was the way he treated the Swift Boat Vets at the beginning.

Oh and Bill has no basic understanding of Supply and Demand.
48 posted on 05/07/2006 5:39:26 PM PDT by Sprite518
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To: peggybac
"I'm still an O'Reilly fan. He's the only one out there that fought for Jessica's Law, exposed Jesse Jackson, exposed the leftist judges, etc. I don't think he's pompous, I just think he's got balls."

I agree. He can be pompous sometimes, but he's usually on the mark. Some FReepers don't like BOR because he only agrees with them 80% of the issues. Most of the disagreement comes on economic issues, He has been highly critical of Lee Raymond's parachute, which some FReepers consider even greater than the Coming of Christ.

H&C and Gretta had so many sleazy lawyers on last week that I had to disinfect my TV.
49 posted on 05/07/2006 5:40:02 PM PDT by BW2221
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To: Echo Talon

FNC has zero competition ZIP nada.

The competition is simply too incompetent both in front, behind the camera, and in their offices to put any kind of credible alternative.

CNN is just too plain intelectually limited to understand they are totally uttlerly biased. See how dan rather remains the only person on the planet who thinks the guard docs are real.


50 posted on 05/07/2006 5:41:54 PM PDT by longtermmemmory (VOTE! http://www.senate.gov and http://www.house.gov)
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