Good comment, with which I agree completely.
Baltimore's Mayor (who now is running for governor of Maryland), initiated a campaign to improve the city by having giant banners with the letters BELIEVE in huge letters, hung on every public building - firehouses, schools, etc - and bumper stickers put everywhere.
The message was apparently to "believe" that Baltimore could be a great city, but in reality, nothing was ever defined. To me it was a prime example of the leftist kind of magical thinking.
Good heavens..."OBEY" would have worked better...