That's not a backscatter image, that's the picture they used when they were briefing on how the test was set up.
I looked but couldn't find the actual web site where they had that picture and two pictures that WERE actual backscatter pictures.
There's an interesting piece at http://home.businesswire.com/portal/site/google/index.jsp?ndmViewId=news_view&newsId=20061201005519&newsLang=en
Specifically, it reads: "The privacy-filtered image shows an outline of the passenger and outlines any potential threats on the person..."