[jiggyboy]

The new home builder isn’t making their %300 markup as consistently this quarter.

LOL quite the understatement:

D.R. Horton said its second-quarter earnings declined to $51.7 million from $352.8 million in the year-ago quarter

Pulte Homes, Inc., the second largest homebuilder in the U.S., said on April 25 that it incurred a net loss of $85.7 million or $0.33 per share for its first quarter

Hovnanian Enterprises, Inc. said in early May that it expects to report a wider loss for its second quarter

[kinoxi]

I was referring to cost (labor,land,materials,etc.) and sale price.